Will Fujifilm be next?

Started 4 months ago | Discussions thread
TonyGN10 Regular Member • Posts: 307
Re: Will Fujifilm be next?

AaronX wrote:

TonyGN10 wrote:

"This is sad for Olympus but good for Fuji. One fewer competitor."

JIP would appear to be a well established Japanese private equity firm (established in 2000) that specialises in buying poorly performing divisions from large corporations, then sets about managing its acquisition in a new way, usually by: reducing overhead; streamlining supply chains; and, or refocusing/re-aligning product lines. It will do all or some of these with the aim of improving its profitability and then, in due course, try to sell it off for a profit.

So until it becomes clearer how JIP manages Olympus, I'd say it's a bit premature to say Fuji now has one less competitor.

Making Olympus m43 cameras profitable again is not the goal of the new company. This is not how these companies work---their goal is to make profits by reselling the asset, but not preserving the original business. That is what "refocusing/re-aligning product lines" means. Everybody, including Olympus itself, knows the need to "reducing overhead; streamlining supply chains." Don't think the new investment company, without any expertise in the digital camera field, can turn around Olympus m43 cameras. Mostly likely it will change the imaging operation into something else related, but not continue to innovate and produce m43 cameras and lenses. But even the negative publicity from such news is enough to reduce Olympus as a potential competitor to Fuji.

I didn't say their aim was to preserve the original business - but just try "to sell it" (i.e. the assets they acquired when they purchased Olympus) for a profit sometime in the future.

However, I don't have a crystal ball even to make a "most likely" guess as to what will emerge from JIP's ownership of these assets.

But I will repeat that I think it's premature to state that Fuji now has one fewer competitor.

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