Will Fujifilm be next?

Started 3 months ago | Discussions thread
Morris0 Forum Pro • Posts: 15,770
More info and my thoughts


The camera industry has been compacting for years. Konica was purchased by Minolta who was then purchased by Sony and now look at where we are.

Olympus' camera division will be owned by Japan Industrial Partners, a company that specializes in making failing companies profitable and selling them.

Panasonic with it's huge resources could pick up the remains gaining expertise to make there already excellent micro 4/3 bodies even better.  While Panasonic already has a strong set of micro 4/3 lenses Olympus makes some terrific ones that frequently wind up on Panasonic bodies.  The combined lineup would make there light weight system a top seller.  This scenario would be a huge challenge to Canon and Nikon who's mirror less systems are more a me two that a solution to the weight challenge.

As for risk to Fuji I feel it could be good for Fuji as it's less competition and there large number of bodies will be even more dominating on the display counter at brick and mortar stores.  With Fuji's top of the line bodies repeatedly getting kudos from reviewers it will remove the distraction of the top Olympus bodies and those that do look at them will hesitate to purchase Olympus till there is a direction for the brand.


 Morris0's gear list:Morris0's gear list
Fujifilm X-T3 Samyang 12mm F2.0 NCS CS Fujifilm XF 18-135mm F3.5-5.6 R LM OIS WR Sigma 150-600mm F5-6.3 | C XF 90mm +11 more
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