What is Nikon's official pronounciation of Nikon?

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pnart Forum Member • Posts: 67
What is Nikon's official pronounciation of Nikon?
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There was a poll here last year asking whether Z-7 should be pronounced "zed 7" or "zee 7". The results were predictible because Americans pronounce the letter Z as "zee" and the rest of the English-speaking world says "zed". But in the poll there was a little clip of Canadian DPreviewer Chris Nichols being told Nikon was requiring it to be called "zee 7" and he wasn't having it... (just watch the first few seconds...

https://www.youtube.com/watch?time_continue=2&v=DrWv6D3v95g

... and that made me wonder if Nikon has ever stipulated how "Nikon" should be pronounced? In America I usually, but not always, hear "nye-kon". But in other parts of the world I've heard "nick-on" and "nee-con". Does anyone know what the official one is, or barring that, how it's pronounced in Japanese?

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