M6 Mark II - first look

Started 3 months ago | Discussions thread
nnowak Veteran Member • Posts: 5,670
Re: M6 Mark II - first look
1

rrc1967 wrote:

Someone (or more than one person) in Canon Australia is out of a job.

A complete leak like this 10 days before release? I can't fathom how much money Canon spends on actual announcements. Sure some stuff is bound to leak out 1-2 days before hand like it always does - but this long in advance? from Canon themselves? ouch.

This is not a "leak".  It is an intentional release to stir up interest and was done with the full knowledge of corporate.  Every manufacturer has been using this tactic for a while now.  Marketing just has to release a single web link and all of the camera blogs are on fire for days.  Massive exposure for practically nothing and hopefully people will get whipped into a frenzy and preorder the minute after announcement.

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