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Olympus is doing a great branding job.

Started Jul 16, 2019 | Discussions thread
Kaso Veteran Member • Posts: 4,488
Re: Olympus is doing a great branding job.

VideoPic wrote:

I see many EM5 III posts going up and I find it interesting. EVERYBODY knows what we talking about wether its an OMD or a PEN, a EPL.... or an EM....

Contrary Panasonic made the classic mistake other manufacturers did calling the same thing different "names" in different markets....

One of the benefits of a clear branding strategy is it gives strength to the individual product lines and in effect an image of global weight/acceptance/success in the market.

Example I read some hope the EM5 III would became a G80 or is it a G81...you know the one that looks like a GH4 with a grip. BUT NO Olympus seem to stick with the small form factor and the ability to add options......this has always been a strength of the EM5 line.

Well done Olympus, keep up the good work.

Find something better to do, eh?

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