Why does Sony have such a dominant market position in the US market

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sybersitizen Forum Pro • Posts: 13,109
Re: Why does Sony have such a dominant market position in the US market
5

Aberaeron wrote:

Jonsi wrote:

holashobby wrote:

Based off the US Amazon best seller list, it looks like Sony has a very dominant market position in the US mirrorless market, but that dominance is not replicated in other large markets ... Out of curiosity, how did Sony build such a dominant position in the US market?

While they weren't the first mirrorless cameras they were the first to focus solely on ML while the big names dabbled but found people were more interested in DSLRs.

Now they are starting to focus more on mirrorless, but hopefully that doesn't mean they'll drop DSLRs.

They are NOT solely focussed on mirrorless though. They have the translucent mirror range of cameras which are well established and have plodded along for years. They 'added' mirrorless interchangeable lens cameras to their range and it now way outsells the translucent fixed mirror range of DSLR cameras they offer.

The OP's question is about a perceived difference in Sony's 'dominance' regarding the US mirrorless market vs. other mirrorless markets based on Amazon's sales data. Replies about mirrorless dominance in general don't address regional differences.

Such regional differences observed by the OP might be mainly attributable to Amazon's dominance in the US compared to elsewhere.

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