Conspicuous Consumption

Started 2 months ago | Discussions thread
Michael Fryd
Michael Fryd Forum Pro • Posts: 10,884
Re: Conspicuous Consumption

itsDing wrote:

And would the customers know when seeing the finished prints. I dont think they would.

Relying on potential customers to ask questions is passive marketing.

Why wouldn't you guide potential customers to ask the questions you want them to ask?

If your gear does something better than your competitors, then your marketing should educate consumers to ask about that.

There are car companies that market their cars as having various safety features.  Without this marketing, most customers wouldn't know enough to ask about these features.

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