what to do about online images vs iphone, truetone

Started 3 months ago | Discussions thread
AZBlue Senior Member • Posts: 2,173
Re: what to do about online images vs iphone, truetone

Phil Photo wrote:

Wanted to ask folks if there are any tips you recommend, when you want an image to look good online... and you realize that iphone (and perhaps others now) have this thing called "true tone"

For those who dont know:


"Powered by a multichannel sensor, True Tone works throughout the day by dynamically adjusting the temperature, intensity, and percentage of white light on your iPhone, iPad, or MacBook Pro's display depending on your current environment. The goal is to make adjustments to your device's display appear more natural, with an effect similar to what would be seen when putting a white piece of paper under different kinds of light."

so, in theory, it autowhite balances the display.

In practice, it tends to make images warmer.

So something that you've carefully tuned to be "pleasantly warm", may now appear overdone, on iphone/iSO, etc.

how to deal with this, when choosing how to edit for color?

and you figure your images will end up on instagram, viewed by many iphone devices?

You're not viewing your images in a vacuum, you are viewing everything on the screen with the same truetone white balance shift. It will look fine in context.

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