The proof for the need of a square sensor?

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joerg bergmann Regular Member • Posts: 188
The proof for the need of a square sensor?
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The integrated portrait grip of the EM-1X is technology from the last century. In the film days, some cameras had to be built this way because the format of the film allowed nothing else. But building a mirrorless ILC like this today is unimaginative, to say the least.

The obvious solution for an innovative manufacturer like Olympus would be a square multi aspect sensor. You could switch between portrait and landscape format at the touch of a button. You would get exactly the advantages of a portrait grip without having to accept its disadvantages:

1. The camera would be much smaller and even more comfortable to operate.
2. they could do without replication of more than 10 redundant controls.

Why didn't Olympus seize this opportunity? Being smaller than other cameras is their USP, isn't it? I think there are still a lot of very conservative decision makers in the photo industry who got stuck in the last century. Maybe it was also an idea of the marketing people: the market share of posers and wannabes among photo enthusiasts might be too big to ignore. And the willingness of some professionals to think outside the box seems to be too low.

Some might say the development of a new sensor would be too expensive. But isn't a second grip with more than 10 replicas of high-quality controls also expensive? The development of a square multi aspect sensor would benefit all future mft cameras, from the smallest to the largest, without compromising camera size and weight.

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