DPR: identify the "corporate body snatchers" like not-Yashica

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BJL Veteran Member • Posts: 9,100
DPR: identify the "corporate body snatchers" like not-Yashica
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Several recent and predictable fiascos whir Kickstarter campaigns have involved product marketed as being from a once famous and respected company like Yashica or Meyer Optik Görlitz (or half a dozen other old German lens brands) when in fact the connection is just that some corporate "body snatcher" has bought the rights to use the brand name, with little or none of the expertise or infrastructure of the original company.

Likewise for products branded "Polaroid" and some but not all sold under the "Kodak" brand.

Please DPReview, when reporting on these product and even more so with Kickstarter and Indigogo campaigns, tell us whether this is really from the company that we knew, or just from a body snatcher.

Borrowing from "Troll Hunter" I will call them "not-Yashica", "not-Polaroid" and so on.

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Smaller lenses, better in low light, more telephoto reach:
you can have any _two_ at one time.

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