Canon financial results summary

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ByronP Contributing Member • Posts: 692
Canon financial results summary

I copied the following from Canon Rumours.

What this says to me Canon's new M series cameras are doing very well.  This is, Canon's M strategy is working.  What do you think all of this implies?

Bp

"Some photo gear related highlights:

  • Increase market share through sales expansion of new products, including mirrorless models
  • Improve product mix, and new product composition to raise profitability
  • For the full-year, we raised our projection for interchangeable-lens cameras by 200 thousand units, as we posted better than expected results in the third quarter. We now expect sales to be down 3% to 5.5 million units.
  • One of the reasons for the revision was due to an increase in demand for high-quality images, particularly from smartphone users who use social media. Interchangeable-lens cameras, which are user-friendly and offer enhanced network capabilities that meet this demand, are leading to the acquisition of new users.
  • Our (Canon) entry-class models have performed beyond our expectations. On top of this, sales of our new models that mainly target advanced-amateurs were also better than expected.
  • For compact cameras, as we are exceeding our expectations mainly with G-series models, we raised our projection and now expect our sales to be down 1% to 4 million units."
 ByronP's gear list:ByronP's gear list
Canon EOS 7D Mark II Canon EOS 80D Canon EOS M5
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