A snapshot of Japanese ILC market

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aftab
aftab Veteran Member • Posts: 9,738
A snapshot of Japanese ILC market
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https://www.bcnretail.com/research/ranking/list/contents_type=41

If you translate the page you will see last week's ranking as well.

1. Among top 50, 20 are DSLRs. Shows increasing market share of MILC.

2. Among top 10, 6 are DSLRs. Top 5 are actually DSLRs. So, as a whole probably more DSLRs are sold compared to MILC. This is a market which is supposed to favor mirrorless.

3. Top selling mirrorless are Canon and Olympus, 6th and 7th position.

4. Top selling FF ILC is 6D II. Interesting for a camera that has been ridiculed by pundits in forums, blogs and Youtube and is supposed to be a market failure.

5. There is only one FF mirrorless in top 50, alpha 7 II, in 46 position. Despite aggressive pricing and forum enthusiasm, none of the alpha 7Rs are in top 50. Why would a similarly priced spec poor FF DSLR  would outsell a newer and spec rich FF mirrorless. Maybe demand for FF MILC is not that high? Maybe Canon and Nikon can do better if they go FF? Maybe, some of us here confuse our wish with market trend? So, when Canon says they would be more aggressive with mirrorless they might not have meant FF?

I know this is only Japan. But this is a market more favorable to mirrorless compared to larger American or European market.

 aftab's gear list:aftab's gear list
Canon G1 X II Panasonic FZ1000 Canon EOS 5D Canon EOS 5D Mark III Nikon D600 +9 more
Canon 6D Mark II Sony Alpha a7 II
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