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What would Asian and European women think?

Started Feb 10, 2018 | Discussions thread
gary0319
gary0319 Forum Pro • Posts: 10,540
Re: Marketing Department ...
1

jwilliams wrote:

Mystic38 wrote:

That the vast majority here are discussing features, specifications, & prices... as if those are the only buying criteria.

ie.. Here we are, a bunch of camera geeks second guessing an entire marketing department of a company that has sold internationally for over 50 years..

In case you didn't notice, the company nearly went under. Add to that that the other divisions, not the camera division, were what was keeping it afloat. It is entirely possible their camera marketing department has been doing a terrible job. Don't you think?

Or....maybe the recent thrust to go after the high end shooter, and at the same time address the women’s market has something to do with their change of fortunes.

A sage old guy once offered to me, “ sell the most expensive, or sell the least expensive, getting caught in between doesn’t work very well” This advice works particularly well if you are smaller than the others in the market.

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