DPReview.com is closing April 10th - Find out more

What would Asian and European women think?

Started Feb 10, 2018 | Discussions thread
bobn2
bobn2 Forum Pro • Posts: 71,955
Re: What would Asian and European women think?
1

Tom Caldwell wrote:

I might wonder why women form any part of the world would wish to have a camera tool that was any different from a man with a similar level of interest in photography.

The marketing of technology for women based on stereotypes has been full of amusing pratfalls. One could take the whole Nikon 1 system, which was said to be targeted at the 'soccer mom' as an instance. I remember one time I was working with the automobile industry, and a survey was done to help design a car targeted at women. It was a tiny thing which came in all kinds of pastel colours. The survey showed a big preference amongst the women surveyed for huge SUVs.

-- hide signature --

Tinkety tonk old fruit, & down with the Nazis!
Bob

Post (hide subjects) Posted by
Keyboard shortcuts:
FForum PPrevious NNext WNext unread UUpvote SSubscribe RReply QQuote BBookmark MMy threads
Color scheme? Blue / Yellow