Dumb Question: What's With the Huge Numbers on Cine Lenses?

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ZurichPhoto Contributing Member • Posts: 553
Dumb Question: What's With the Huge Numbers on Cine Lenses?

This may be one of the dumber questions in the history of DPR -- although that is a pretty high bar, indeed. ....

When I see newer cinema lenses announced, they often (frequently) have whopping big numbers on the lens barrel that indicating the size/range of the lens.

Is there something about cine lenses in particular that necessitates 30 point typeface on the sides ... it there a practical reason or is it just branding.

Exhibit A  ... https://www.bhphotovideo.com/c/product/1327925-REG/sigma_210968_sigma_18_35mm_t2_for.html/?c3api=3679%2Cbing%2C2763659969%2C4585581963538005&msclkid=a973588768ae1a2802fe02fa92173669

 ZurichPhoto's gear list:ZurichPhoto's gear list
Nikon D500 Nikon D5 Nikon D850 Nikon AF-S Nikkor 600mm f/4G ED VR Nikon AF-S Nikkor 17-35mm f/2.8D ED-IF +8 more
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