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Samsung to discontinue its camera sector and focus on appliances and smartphones

Started Feb 4, 2016 | Discussions thread
otto k Senior Member • Posts: 2,252
Re: Samsung to discontinue its camera sector and focus on appliances and smartphones

This changed (past tense) things for the worse for NX as mobile division is easily capable of consuming everything coming from camera sub division, leaving nothing for less profitable standalone camera segment.

Case in point, about the same time Samsung introduced their own lens design (and production) as well as sensors (Isocell) in their premium line. Now consider this - over a billion smartphones a year (~400M a quarter) with even smallest sensor 1/3" that has ~60 times less area compared to full frame equals ~20 million dok frame sensors. With front cameras and use of larger sensors (1/2.3") for back ones, as well as taking into consideration that full frame cameras are outnumbered by aps-c and smaller sensors, you get to roughly 100 million cameras. And rising. Now see CIPA numbers. Ouch.

I don't like one bit their (apparent?) decision, but it's not like I don't understand the reasons for it.

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