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What type of new 50mm f1.4 lens you want from Canon?

Started Dec 15, 2015 | Discussions thread
EduPortas Contributing Member • Posts: 839
Re: Want an updated 1.2L

amd wrote:

Also from a Canon ROI market segmentation I would not invest into a Sigma A competition. Rather do a modest update of the current one alike they did with the 1.8 for a very low price, or do a 2.0 IS STM for 400$. Then investing into the 1.2L where the Sigma can't compete would give them a better ROI than competing on the price...

This.

A 1.4 STM at 50mm would be brilliant.

If you know what you're doing there's hardly any need for IS at 1.4. And buying a 1.4

means taking advantage of that aperture. Otherwise, opt for the 1.8 STM and stop down.

IS does offer some relief when shooting video, though, but I fear it would add considerable heft.

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