What if Ricoh bought all Samsung's mirrorless technology?

Started Sep 19, 2015 | Discussions thread
OP anthony mazzeri Senior Member • Posts: 2,036
Re: What if Ricoh bought all Samsung's mirrorless technology?

Alex Sarbu wrote:

Ricoh's own camera division was going nowhere - and M&A is the usual solution for that. Pentax was available.

I disagree with this sentiment.

The GXR Mount-A12 especially was very well received, as has always the GRD line as well now culminating in the GR. So who knows what fantastic mirrorless sytem would have developed with or after the GXR had they not acquired Pentax DSLRs and the Q, which is now a question for the ages.

Pentax just seemed like an opportunity which suddenly presented itself out of the blue rather than any sort of strategic or planned quest for a solution. The fact it took them so long to merge the two and changed the structure twice and even now still have confusion over the actual camera branding (which are Ricoh-brand or Pentax-brand?) tells me they were winging it and hadn't given it too much pre-consideration.

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