Will samsung make full frame for NX series ?

hootsmon wrote:

jennyrae wrote:

I think Samsung objective is to find middleground or niche where it could dominate market and it choose APS-C. while everyone else seems to be focused on the FF hoopla, Samsung went under nose and swept the APS-C niche by surprise.

Jennyrae hit the nail right on the head.

market demand dictates what is needed and what sells. so far despite the FF obsession of some market, APS-C still is majority selling niche. what I think is Samsung target affordability, target majority market, low-cost production and performance altogether.

APS-C does make perfect sense compared to FF. lower production cost of sensor but ultimately lower cost of lenses, therefore easy for the common consumer to purchase product but still able to get high quality and high performance at same time.

Exactly. APS-C's lower production cost is indeed the elephant in the room. The NX1 sensor demonstrates that a Back Illuminated APS-C sensor is manufacturable with commercially viable yields in 2015. But unfortunately the same cannot be said for FF sensors (not yet anyway). The reasons are complex, but it's to do with chip defect rates having very non-linear relationship to sensor size. Thanks to Eric Fossum, who explains this phenomenon very well over in Photographic Science and Technology forum. To sum up, I expect we will see a sort of technology arms-race to build the world's first commercially viable BSI FF sensor. My money's on Sony getting there first, the the burning question is when exactly. Without a crystal ball we can only guess, but my gut-feeling says BSI FF could still be years away. Ant that explains why APS-C is the sweet spot right now.

No one else can make BSI APS-C sensors and it gets near exponetially more difficult with size.  No one else uses the 65nm copper process either.

We won't hold our breath waiting for BSI FF sensors and by then I am sure Samsung will have their organic sensors ready to go (there are already some working prototypes).

advancement in sensor technology make it possible to achieve high performance and quality. Samsung I think do not believe on going FF to improve performance and compete with others on each particular niche. I think Samsung wants to go to that one niche to rule them all (like lord of the rings). APS-C is sweet spot for videographers and is also the middleground between sports, wildlife, portraits and landscape shooting while maintaining that level of quality efficiency and sensitivity. it is not too wide and shallow for sports and not too narrow for landscape and enough depth for portraits.

also, Samsung and Sigma proved that it could very well produce extremely high resolution output similar to that of Medium formats.

so Samsung is finding a way to make those picture quality capabilities easily affordable to the general consumer as opposed to specific niche market price segregation.

now the only thing that Samsung needs is to expand their lenses and accessories.

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