D4s still lacks wifi and gps!!!

Started Mar 5, 2014 | Discussions thread
OP golf1982 Contributing Member • Posts: 744
Re: D4s still lacks wifi and gps!!

LD_50 wrote:

golf1982 wrote:

larrywilson wrote:

This camera is designed basically for the working professional who captures action subjects. The design has had input from many professionals within the fields it will be used for. They don't need wifi and gps and they didn't want it. Its a working mostly still life camera.


"People don't know what they want until you show it to them"

Steve Jobs

perhaps nikon should use at a few less focus groups

That quote is appropriate for Nikon's non-pro offerings but I would prefer they listen to their customers MORE often with the Dx and prosumer cameras.

Even for Apple the quote isn't very appropriate for their recent professional products (Final Cut, Aperture, Mac Pro).

The problem is most people when asked what they want will say more of the same, faster, better dr, better high iso... These are obvious iterations. , most people cannot imagine or see the benefit of an entirely new feature, unless it is shown to them in detail, so if you rely on focus groups too much you will never innovate and only ever iterate.

this thread is a perfect example with many people wary unable to understand the Benefit of WIFI, and giving the oddest reasons for no wanting it in cameras.

nikon will need to innovate to remain competative.

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