Pentax interview pretty clear about FF inevitability....

Started Feb 23, 2014 | Discussions thread
Roland Karlsson Forum Pro • Posts: 27,390
Re: FF is a tough nut

Cigarguy wrote:

Yep I agree. It will always stay small and in the single digits so long as the price of getting into the club is high.


  1. A good camera body at $500 sell very well.
  2. A good camera body at $1000 sell good
  3. A good camera body at $2000 is harder to sell
  4. A good camera body at $5000 sell in very small series

So, for a good FF DSLR to be a success in sales, it needs to be $1000 or less, or even better - below $500.

If this is possible depends on the price of the sensor. If this is something that the companies are interested in depends on decisions.

 Roland Karlsson's gear list:Roland Karlsson's gear list
Sigma DP3 Merrill Sigma dp2 Quattro Sony RX100 III Pentax K-3 Pentax K-1 +14 more
Post (hide subjects) Posted by
Keyboard shortcuts:
FForum PPrevious NNext WNext unread UUpvote SSubscribe RReply QQuote BBookmark MMy threads
Color scheme? Blue / Yellow