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Estimation about Samsung 16-50mm f2-2.8 price

Started Jan 15, 2014 | Discussions thread
Yamyung Regular Member • Posts: 211
Re: Estimation about Samsung 16-50mm f2-2.8 price

Samsung is not an established brand in photogrphy. Many who shoot with NX have purchased it at a discounted price, others use Semsung as a second brand. Samsung community is small, and rather diverse. Some lenses are exceptional (85, 30), luckily we can say there is no serious issue with lens quality Samsung produces.

The new 2-2,8 one will not be cheap at 1300 EUR/1300USD. If I would be a Samsung decision maker, I would not keep price of this lens high, as it could sell the whole NX lineup and could build massive interest and generate lots of conquests much better than any marketing campaign.

If price could go as deep as 800, then many would seriosly consider to invest into Samsung, and also sales of recent NX bodies would rocket as 2-2,8 lens would attract many.

This lens can sell NX system, but NX is not strong enough to sell this lens @ 1300.

Time to wake up and do something bold, that pulls the Samsung brand together in photograpy circles, otherwise it will stay a niche, expotic brand.

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