Is A mount Sony's Titanic?

Started Jan 28, 2014 | Discussions thread
EinsteinsGhost Forum Pro • Posts: 11,977
Re: No, its their Pro Series Mount

EinsteinsGhost wrote:

Joe M. wrote:

No I think Sony is Positioning the A-mount into the ProSumer / Professional Arena. They will not abandon the A-mount to much glass out there Old and New. I think the A-mount is going to be above the Emount and that the Emount is going to be the new affordable first DSLR Style camera for P/S photographers. Like the New A3000. I am sure that Sony will have a Great and Very Pro Series NEX7 replacement but I really want to see what they replace the A77 with and the A99 with.

Give them time and they will announce something soon.

How many years is in giving them time? We have been giving them time, now it looks more like prodding is needed big time.

Looks more like they are trying to transform E mount into their Pro line. Hoping folks won't notice the inherent limitations in the E mount design.

If you think E-mount is what a pro line is about, then our standards itself differ. They are fine cameras and many will qualify as pro ready but that is not something where A-mount needs to be.

You say you have given ample time. I say, I have only seen you complain for at least couple of years (for that matter, E-mount isn't even 4). The landscape has changed dramatically and mirrorless technology will be a force to be reckoned it. The question is, have you moticed that?

If you agree, then why do you think Sony should do what Minolta was doing (and ended up on Sony's lap)? Why do you think Sony should follow Pentax (now sitting on Ricoh's lap)? And why do you think Sony should simply follow the Canon-Nikon establishment... do as they do, and expect to be taken seriously?

Seven years is not a long time to establish a brand in a highly competitive segment much less where an establishment dominates pretty much like a duopoly.

It takes time, starting with a plan and adhering to it. The E-mount offered Sony a growth area where the establishment has shown reluctance. I would wager that something like Nikon Df is in direct response to many Nikon owners looking at Sony E-mount to use their old, beloved lenses. The A-mount cannot do that.

So it makes sense for Sony to take a different approach, possibly a highly advanced one that breaks the ground differently than E-mount could. Pro line is NOT about portability first which is the primary goal of the E-mount. That is where A-mount must step in.

Here is the problem with yours and Kens posts... OUR THOUGHTS on the pro line don't differ. Unfortunate for us, Sony's thought on the pro line is different from ours.

Sony was apparently a huge sponsor of the PPA(Professional Photographers of America), and they were there for.... for the A7/A7r. You can see it here in this 2 page ad PPA Booklet

Look at this thread about the Sony Pro-Reference Photographers Program, .  They don't even have the Amount on the webpage. When you click on Alpha cameras, guess what you see.... A7/A7r/A5000/A3000/5T

I hope I am wrong on this, but it doesn't look good at all.

Which happen to be the latest cameras. Sony is in the process of establishing E-mount as a mainstream line that can already eat into Canon and Nikon duopoly. This is why you see cameras like even a3000 mentioned.

There is nothing new in the A-mount that Sony needs to push right now. That is something to look for in the future. And while many are anticipating a77 replacemebt shortly, I doubt it will be much more than a stop gap model if only to provide a level of comfort. May be I am relying too much on the idea that Sony might have something revolutionary up its sleeve for A-mount but its not ready yet. And if they do have something, I don't think they will speak loudly about it. Sony usually refrains from making long term announcements with specifics. In fact, take a look at FF E-mount roadmap. We expect announcements with 2-3 months for a few lenses and nobody has an idea what those lenses will be specifically (vague idea). Some others choose to be more specific months in advance. It simply is a difference in corporate culture I would say.

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