The future for Fuji cameras

Started Dec 31, 2013 | Discussions thread
lolopasstrail Regular Member • Posts: 283
Re: The future for Fuji cameras

I sure hope Fuji survives, but the numbers and trends are working against them and some of their competitors.

Fuji has dropped unprofitable camera lines before, including most recently its innovative DSLRs.  Innovation and fandom didn't save them.   A public company answerable to shareholders cannot carry a money losing product line forever.  I'd say the clock is ticking, but I don't know what time the alarm is set for... hopefully a long time from now.

I don't currently own any interchangeable lens Fujis.  If I hear their line is about to go under, I think I'll quickly snatch up a body and a couple lenses while I still can, use them as long as I can.

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