So who was 4/3 originally aimed at?

Started Nov 16, 2013 | Discussions thread
OP Big Ga Forum Pro • Posts: 18,623
Re: So who was 4/3 originally aimed at? - Original press release

rovingtim wrote:

bobn2 wrote:

iii) Related to (ii) they really failed to give options which took advantage of the size and weight advantage. The first several FT DSLRs were as large or larger than the competition, right up until the D400.

This may not have been so much of a problem if the bodies were competitive, but they were not.

Well, to be fair, they were competitive in a lot of ways. But also to be fair, the one or two bits that were behind were in key areas (and hence its easy to forget the good bits!)

The same with the lenses.

It didn't help that Olympus was misrepresenting the lenses -- ie. a 150mm f2 = 300mm f2 -- sparking the 'equivalency wars'.

Was it Olympus themselves that were doing this though? or was it the users?

I recall some lenses like the 70-300 having stickers on them saying 140-600mm equivalent, but I'm not sure it they also kept the same aperture. Or are you saying that by omitting the 'equivalency' aperture, this was deception itself?

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