Will Nikon be out of business in 5 years?

Started Oct 28, 2013 | Discussions thread
PenguinPhotoCo Veteran Member • Posts: 6,284
markets mean money - small ones mean little money

Sure, enthusiasts will want and buy cameras...but a market of 1 billion vs one of 1 million changes the dynamics of what a company can do or needs to do.

What advancements do you see in MF? Not much, huh? Small market means less money for R&D. No competition means a company need not bring out new innovations as often. And making 1000 vs 1m units means each unit will cost a lot more.

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