GX7 is already $100 off at adorama

Started Sep 29, 2013 | Discussions thread
Laszlo13 Contributing Member • Posts: 885
Re: GX7 is already $100 off at adorama

Sgt_Strider wrote:

Andy Turner wrote:

Joel Halbert wrote:

Panasonic might do well to mount a real promotion themselves, especially with Christmas coming. The Adorama $100 off could well be a Panasonic-incentive promotion, i.e. Panasonic taking most or all of the discount off of their wholesale price. Like "factory money" for car dealers.

I asked a guy in Jessops in the UK the other day, as to how come the prices of the GX7 are identical everywhere (there's laws against price-fixing in the UK). He said that Panasonic effectively set the price by charging them so much for the GX7 that they can only put it on for sale at RRP. Only when Panasonic bring the price down can the stores start to discount.

lol! There are laws against price fixing in both Canada and the United States as well. It's not unique to the United Kingdom.

Well I wondered about this.  Decades ago, there used to be variance in retailers' prices.  I remember B&H, Adorama, etc., being much cheaper than in store prices (and there was a ton of other New York mail order shops that were even cheaper).  The something happened in the past 10 years, because we've seen single pricing throughout the US for camera products.  It seems that the only time different discounts are available is when products are discontinued and are on close out clearance. Occasionally there are some additional discounts - and then internet vendors cannot display those prices, instead you have to add items to the shopping cart to see the price.  If they cannot display an "unauthorized" sales price - what do you call that, if not price fixing?

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