E-M1 - my take

Started Sep 11, 2013 | Discussions thread
MatijaK Regular Member • Posts: 237
Re: For the most part, agreed.

Raist3d wrote:

Either Olympus continued pouring cash over a black hole (4/3rds) or look for their best chance for camera system survival while continuing innovating *and* providing an upgrade path to the 4/3rds owner.

Why does everyone keep getting this wrong? :/

4/3 wasn't a black hole - it was profitable by itself and it had a growing market share until the plug was pulled. The *camera division* was a black hole, and guess what: it still is. Olympus keeps losing money there. Year after year the camera division as a whole is in the red and nothing that Olympus releases pushes it into the black, even after seriously cutting down on CSC and ultrazooms.

I'm looking at the E-M1 and it's a 2000€ cost *just* to keep using all of my lenses in front of a new sensor. None of the other camera manufacturers do that, and if I were to guess, they never will ("never" being relative; here in terms of "not obsoleting a mount two years after it started gaining market acceptance", which Olympus basically did in 2009, after the E system started becoming popular in 2007 and steadily growing to 10+% market share).

I'm trying to find reasons to like the E-M1, but I can't. The money that I would need to invest is seriously huge (we're talking over two average salaries here), and in return I get a camera that uses a sub-par memory card format (single slot only!), has no top LCD, semi-articulated back LCD (am I supposed to duct tape it when shooting in the dark?), has no built-in flash and has low battery life (which is probably even lower when driving 4/3 lenses), tripod mount offset to the side, etc... It does have a lot of nifty tech features, but I don't need any of them to create actual photos.

I'm sure some can like the new camera, but I'm unable to. For me, it's not an upgrade, but you know, different strokes for different folks... Upgrades give you something better, but what the E-M1 offers to me is worse than what my E-3 does. Yeah, yeah, video, high ISO, moar megapickles, measurebating, DR, dxomark, this and that... But in the end, at least for me personally, m4/3 offerings - including the E-M1 - are just tech gadgets, while my E-3 is an actual tool. I don't know how to describe it better. Then again, I'm one of those freaks who have a dumb mobile phone made in 2008 and I only want it to ring, transmit and receive voice and text messages.

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