Adobe Goes All-In on Subscription Pricing Model.

Started May 6, 2013 | Discussions thread
PhotoKhan Forum Pro • Posts: 10,508
Re: Strategic direction is right but pricing is out of whack

Pradipta Dutta wrote:

Moving to cloud is something all software vendor and solution providers will move toward.


Explain me something, because it seems everybody is so hypnotized by the tech no-jargon-concept of "The Cloud" that no one seems to want to tackle the basic limitation of the beast.

If we access something online, download it to the end use platform and store it it that very same platform, we are not using the "The Cloud". It just plain simple online business. It's how, for instance, we have been downloading most of our software in the last decade. However, once it is in the destination platform it is in the destinations platform, we can close our connection.

"The Cloud" concept, as it has been presented in the last few years, assumes that back and forth communication is going on between the device and the "The Cloud" for whichever simple task we might want to perform.

My question: What does one do if, for a variety of reasons, one goes offline"?

In this proposed Adobe model, what does a photographer do while on assignment in a non-coverage area?...Stops working altogether?

So puzzling...It's like the ever-so-vaporous coffee-shop mentality has triumphed over solid reasoning.


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