If you've decided on Coolpix A instead of X100s, please share your thinking.

Started Mar 8, 2013 | Discussions thread
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Vera Cognome Regular Member • Posts: 230
Re: If you've decided on Coolpix A instead of X100s, please share your thinking.

Don't underestimate the power of a brand.  Without the "Nikon" name, I'm not sure any company could have survived Nikon camera's "lost decade" of the 1990's.

To my eye, this falls into the same category as the Nikon 1 stuff -- a marginal product that stores wouldn't stock without the Nikon (or Canon) name on it.

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