Nikon tacky advertising in canada

Started Jan 10, 2013 | Discussions thread
illy Forum Pro • Posts: 12,160
Re: Nikon tacky advertising in canada

Banger wrote:

Interesting, I think it shows Nikon are running scared, because the E-M5 IQ quality, and build quality, and cracker lenses (also Panansonic), are what the vast majority of users want. Despite their negative advertising nobody wants to carry a brick around on a daily basis and certainly not on a trek. And what's worse is they have no real answer to the mirrorless camera technology advance. Sensor technology improvements will result in no FF advantage whatsoever for 99% of users.

In fact, unfortunately they don't even have a sound strategy to offer mirrorles technology, because they have hitched their future to the DSLR, with monstrous lenses and FF bodies which nobody (except in a studio), wants to carry on a daily basis.

Nikon is being defensive and their advertising is a reflection of this, I suspect there is a lot of soul searching going on in the Nikon (and Canon) camps.

Watch this space ....the next 24 months will be very interesting.

Rgds, Rob

how does it show they are running scared?

how is the advertising negative?

they have no strategy with the Nikon 1 system?

how is the advertising defensive?

you've made a lot of assumptions there based on virtually no factual evidence by the looks of it.

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