Official: Sony + Oly alliance
Second-Most Selling Oly camera is E-M5 for $1299 ( with lens ??? ) and third is E-M5 for $999 (Body only).
Exactly illustrates the point I made to MasterBG, “Well, it is of critical importance to Oly. Don't think that Oly camera division can last another year with Panys sensors. Even the Sony 1' sensors have caught up.”
So, Sony sensors will save Oly for the near future. OMD has a Sony sensor.
That said, NEX (5N+7) still has a higher weighted average selling price and margins. Next, the EPL5 needs to sell well against the NEX5R and 6!
Sony claims that in 2011, NEX had 40% of global CSC. And, Sony momentum is speeding up.
That's a strong argument against your suggestion that Sony adopts Oly flash format. Sony NEX+SLT has 3x the market size of Oly's PEN. Will Sony change its flash format?
No, it likely means that Oly will grant licenses for its patents. Sony then uses Oly technology to improve their own products.
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- Panasonic G85/G803.3%
- Panasonic FZ2500/FZ20001.9%
- Panasonic LX10/LX151.2%
- Panasonic GH5 development3.6%
- Sony a99 II15.9%
- Nikon KeyMission 170 and 801.0%
- Fujifilm GFX 50S development28.3%
- Olympus E-M1 II development18.7%
- Olympus E-PL80.1%
- Olympus 25mm F1.2 Pro1.5%
- Olympus 12-100mm F4 IS Pro1.9%
- Olympus 30mm F3.5 Macro0.1%
- Sigma 85mm F1.4 Art3.6%
- Sigma 12-24mm F4 Art2.6%
- Sigma 500mm F4 DG OS HSM Sport2.4%
- YI M12.2%
- GoPro Hero50.8%
- GoPro Karma drone2.2%