Sigma's next camera will be ???

Started Dec 13, 2011 | Discussions thread
MOD Kendall Helmstetter Gelner Forum Pro • Posts: 20,256
Misguided analysis

Roland Karlsson wrote:

Yes - there probably are. Most at Sigma and some outside. But ... those that do know will not tell you. And in the light of the almost total marketing failure SD1

The SD-1 has not been a marketing failure at all.

It may have been a pricing failure, although even that we cannot say for sure as we do not know sales targets or in fact sales.

But marketing failure? I don't see it. Marketing works with the product and price you have, and they have done what they can.

 Kendall Helmstetter Gelner's gear list:Kendall Helmstetter Gelner's gear list
Sigma 70-200mm F2.8 EX DG OS HSM Sigma 8-16mm F4.5-5.6 DC HSM Sigma 24-70mm F2.8 EX DG HSM Sigma 50-500mm F4.5-6.3 DG OS HSM Sigma 85mm F1.4 EX DG HSM +4 more
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