D40x........does it deserve such high praise?

Started May 28, 2007 | Discussions thread
PhotoTraveler Forum Pro • Posts: 11,700
Re: D40x........does it deserve such high praise?

Just because it's software doesn't mean it's something they will put in.

You have to create differences in your products. Companies will remove things from products that save them no money, maybe even cost them some money, but it gives them a product structure to work with which gives them more flexibility in pricing.

Remove something on the camera with $30 profit on it that actually results in you only making $29.5 profit on it because of the effort on designing that feature out (in this case removing code from the software and testing it). But now you made that feature which remains on the next higher model have something of desire. That model has $100 profit on it. So now you cost yourself 50cents profit on one model, but boosted sales on the model that makes 70 bucks more than the cheaper model.

Camera makers don't remove stuff that no ones uses. Thus video out and direct printing features remain in cameras, even if it's a very rare person who uses them. No one will buy the higher end model to get them. Infact many would pay a few bucks more to have the camera not come with them. Sorta like scene modes, when you buy a higher end camera, you are paying to remove stuff you don't use/want.

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