Cost of sales, margins and printing on canvas

Started Jan 21, 2007 | Discussions thread
Jeff Behm Veteran Member • Posts: 3,306
Re: One pricing formula example

Just as a point of reference, we sell conventional mounted 16x20's at 235; same sized canvas on masonite with some additional art at 375 and canvas stretcher mounted with ultimate artwork at 995.

The photography has to be at minimum very good, but the upper end clientele have preferred the highest end products. I'm sure it's for the same reason they buy Jaguars instead of Cadillacs or forbid it, Fords, but I don't mind.

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