PMA
2004: Olympus has announced the addition of three more firms to the
roster of companies supporting the Four Thirds System standard for digital
SLR camera systems. The three firms (in alphabetical order) are: Matsushita
(Panasonic), Sanyo, and Sigma. The Four Thirds System standard was announced
in September 2002 by Olympus and Kodak, and has been supported since its
inception by Fuji.
Press Release:
Matsushita Electric Industrial Co., Ltd., Sanyo Electric Co., Ltd.,
and Sigma Corporation to Support Four Thirds System Standard
for Dedicated Digital SLR Camera Systems
Olympus Corporation (President:Tsuyoshi Kikukawa) is pleased to announce
the addition of three more firms to the roster of companies supporting
the Four Thirds System standard for digital SLR camera systems. The three
firms (in alphabetical order) are: Matsushita Electric Industrial Co.,
Ltd.* (best known for its "Panasonic" brand products), Sanyo
Electric Co., Ltd., and Sigma Corporation. The Four Thirds System standard
continues to be open to all, and the participation of additional firms
is being encouraged.
The Four Thirds System standard defines a standard for the design and
development of an entirely new generation of digital SLR camera systems
and was established in an effort to fully realize the potential user and
performance benefits offered by modern digital imaging technology. The
Four Thirds System uses a four-thirds-type image sensor, making it possible
to design extremely compact lenses that also have the optical characteristics
needed to maximize sensor performance. In addition, the system defines
an open standard for lens mounts that provides consumers with a wider
range of choice by assuring compatibility between Four Thirds System bodies
and lenses produced by different manufacturers. In October 2003, Olympus
introduced a range of Four Thirds System products that included the E-1
interchangeable-lens-type digital SLR and other Olympus E-1 System components.
The Four Thirds System standard was announced in September 2002 by Olympus
Corporation and Eastman Kodak Company of the United States, and has been
supported since its inception by Fuji Photo Film Co, Ltd. In the future,
we will continue to promote industry-wide participation by encouraging
other manufacturers to join in developing this open standard to the benefit
of all.
* Image sensor standard support
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