Nikon releases four '1 Nikkor lenses' for Nikon 1 system

Nikon is supposed to be a great OPTICAL company...
Why do they now enter a soft drink bottle manufacturing venture?

The camera looks great, but what I really DON'T understand are the lenses: they are bigger and slower than the 4/3 lenses. What is the sense of using a minuscule camera with a huge slow lens ????
That said, the camera system shows interesting advancements (fast AF, for instance). It used to be that improvements were first applied to the top of the camera list, and then they would be implemented down the camera line.... But in this case we see the opposite !!!!
strange guys at Nikon....

Smart: make a caricature of a mirrorless camera to portray the format as crap.

My word look at all of the complaints about the size of sensors and speeds of lenses and unfavourable apertures.

I thought it was all about the moment, framing and the capture.

I wonder if Rembrant or Picasso made the same critique when some new paint brushes appeared on the market?

Just a thought!

Pathetic, the fastest lens in this group of turtles doesn't even have VR. Atta boy, protect those DSLR sales!

I appreciate this new model as philosophy, but I dare say that I would like to see also a lens that covers most common needs for an average user like me, a fast 9-50, may be a f2,8 at least. I do not like to carry lenses, I prefere only one token!

Cursed small sensors. Nikon is bringing knife to a gun fight.

Nikon is doomed!

The small 2.7x crop sensor is a joke to those who users who bother to have an inter-changeable lens system. How much of the small-form advantage does it has over the GF3 / Nex series, if any at all? And those who like it to be really small will simply stay with the compact cameras.

I see that Nikon can only capitalise on its brand name to sell such a system to those who knows little about camera. Probably cannibalising its p&s and low end DSLR customers.

Nikon is not a big company compared to the other electronic giants such as Canon, Sony, Panny and Samsung. With its resources spreading thin, its DSLR business may as a result suffer big time.

Love Nikon's lenses design.

OMG !!!

PRONEA LENSES ARE BACK !!!

RUN FOR COVEEER !!! :D :D :D

Canon must be having a good old laugh right now as all that this camera has got that M43 has not is phase detect focussing - not a selling point for buyers that will be attracted to this product.

Nikon should have aimed higher towards the NEX-7 or at least the NEX-5 but perhaps they, like Sony, could not make lenses small enough.

Cheers

Didn't Nikon realized that it actually has to be better than a Panasonic or a Sony?
This is fun! All the post Ive seen where not in the advantage of Nikon. Made my day!

Why was Samsung the only company to launch a mirrorless system with a fast normal pancake? They really should be obligatory.

Nice to have a portrait lens announced early in the lineup, but where's the fast normal prime? At least Panasonic had one on their roadmap from the start.

A smaller sensor needs fast lenses more than anything, at least with the sensor crop pretty much identical to a 16mm movie frame you can use c-mount lenses with no vignetting, at least if Nikon have made their flange distance shallow enough.

Few, if any nowdays, will remember the "doom and gloom" when the first 35mm cameras were introduced. Well, how can that rediculously small area of film compare with quality from a 4"X5" sheet film camera, and even the 'compact' (but for amateur) 120 roll film!

Don't look at the Nikon 1 system to compare with DSLRs, compacts, or even other camers. It is instead a new kind of photographic tool. Perhaps an apt discription would be a video capture tool which also saves high quality still images, in addition to high speed motion analysis capture. Think of the possibilities!

Just as 35mm did not completely replace 4X5 or even 120, so go on using your APS-C and FX cameras, the CX is just another option. If you think its not for you, then it probably is not (just like those who use Hasselblads, while others use 35mm). Different tools for different folks. I wish Nikon every success!

Large sensors and fast lenses is what I would appreciate. There is plenty of cameras and lenses of this caliber already.
Disappointing Nikon.

Slow lenses. Small sensor. Where´s the point in this?

27-270 mm f/12 - f/15 lens
how brave

The pancake is just an f/2.8 instead of 1.8 or faster? That's disappointing. I'm bored with the lens lineup already. Guess I will stick with
Nikon for my DSLR and m4/3 for my more compact system.

The problem lies here - The Sony 16mm F2.8 is lighter than the 10mm.

The 10-100mm is actually heavier than the Sony E 18-200 which is ridiculed by M43 users for being huge.

The Camera itself is the same weight as the NEX-7

Ouch. Lucky it has a Nikon badge.

The M43 brigade is at it again I see. First they try and ruin the hype for the NEX 7, A77, and A65. Now they are dissing another format which strangely enough will have the same ammunition M43 folk used against the 1.5 crop sensors.

Should be good to hear all about how 2X crop is the universal sweet spot and 2.7x is too small. lol Ah good times.

"The new system offers a lens for every occasion."

Hahaha!!

Where is the ultra wide (4-13mm anyone?)
Where is the long macro?
Where is the fast prime?

What I really liked is that they even have cloned a lens for video, Panasonic Lumix have that ages ago :)

But ok, this Nikon new system must be good and small, but it is not a competitor for the Micro 4/3 System that exists since 2008 and it it very mature with lot's of good cameras and very good lenses, some of them superb

This is a smart move for Nikon - the future CMOS sensor will be smart sized chips due to the development of silicon chips. Today 35mm or even APS-C/DX sensor camera can pretty much take care of high end magazine shots - and it's rather possible that we will see Vogue cover shot by small sensor cameras sooner or later.

Going really wide for the only prime to start your system seems pretty silly. That's what Sony did, too. Why? Most people consider that far too wide for general purpose. 27mm is not much better. They should have started with a 35 - 50mm equivalent which are much closer to general purpose lenses.

The apertures of the three lenses are terrible, no incentive to jump on the Nikon's bandwagon...