Canon has today announced the PowerShot A85 a replacement to the entry-level PowerShot A70 which Canon are claiming was "one of the most successful cameras in Canon's seventy year history". The A85 is a four megapixel three times zoom but has been upgraded with several improvements we saw introduced in the PowerShot A75 including six new 'special scene modes', 9-point AiAF, VGA movie clips (10 fps, up to 30 secs) and a larger 1.8" LCD monitor. The A85 also features Canon's single-button Print/Share feature for immediate transfer to a USB connected PC or Printer.
Click here for PowerShot A85 sample images (Canon BeBit)
Press Release (Canon Europe):
Canon upgrades most popular camera ever
Amstelveen, The Netherlands, 20 July, 2004. Canon, a leader in photographic and imaging technology, today adds the 4.0 Megapixel PowerShot A85 to its popular PowerShot range. The camera replaces the PowerShot A70, one of the most successful cameras in Canon's seventy year history.
"The PowerShot A70 was successful because it found the perfect balance between point-and-shoot economy and pro-sumer control features," said Mogens Jensen, Head of Canon Consumer Imaging Europe at the camera's launch. "The PowerShot A85 builds on this success by adding new features that make it even easier to use, while at the same time giving the experienced user more options."
As well as improved ergonomics and refreshed styling, the camera includes a large 1.8" LCD, 13 shooting modes (including a special scene mode with 6 selectable pre-set scenes), VGA movie clips with sound, 9-point AiAF auto focus, and a Print/Share button plus extended print functionality. A wide selection of accessories includes wide and tele converters, close-up lens, and a waterproof case.
Advanced simplicity
The 13 shooting modes have been extended with 6 'special scene' presets, which help the user to get great looking results in sometimes tricky shooting conditions. They include presets for the beach, fireworks, underwater, foliage, snow, and indoor.
The focus system has been upgraded to 9-point AiAF, for consistently sharp auto-focus even with non-centred subjects. The 3x optical zoom extends to 11x when combined with the digital zoom and has a respectable f/2.8-4.8 aperture.
The purpose built DIGIC processor integrates all image processing algorithms onto a single chip to deliver fast processing and write times, minimal shutter lag, optimal image definition and consistently clean and natural colour reproduction. iSAPS, an in-built photographer's assistant, analyses composition factors such as zoom position and luminosity in order to predict the type of photo being taken. This results in faster auto-focusing, more accurate auto-exposure and precise auto white balance.
Movies now in VGA
The 3 minute movie mode with sound, full playback and in-camera editing has been extended to include the option of shooting in VGA mode for up to 30 seconds. A generously proportioned 1.8" LCD makes for easier and more enjoyable playback and review.
Simplified Printing and Uploading
The PowerShot A85 features Canon's Print/Share button for single step printing and file sharing. When the camera is connected via USB cable to any PictBridge or Direct Print compatible photo printer or Windows PC, a blue light on the Print/Share button comes on to indicate successful connection. Pushing the button when lit instigates a print of the currently displayed image (based on the connected printer's default settings) or an automatic transfer of images to the PC . The camera transfers all images, all images not yet transferred, or all images marked for transfer, depending on the user setting selected in the Camera's set up options.
Expanded direct printing functions
When connected to a Canon Compact Photo printer, ID photo and Movie Print functions are also supported. Movie Print mode divides a selected clip into equal parts and prints thumbnails of up to 63 equally spaced frames if using Postcard Size Paper (100 x 148 mm); ideal for freezing action sequences. The ID Photo Print function replaces visits to the photo booth by printing multiple durable passport style ID photos (selectable height and width) to a single sheet.
Personal online photo gallery
Free membership is included to Canon's online CANON iMAGE GATEWAY, with 100 Megabytes of free storage space for online album storing and sharing. Users can upload favourite images and now movies3 to the site, which can then be shared with friends and family as individually secure online 'albums'.
Accessories
A wide range of optional accessories extends the camera's versatility, increasing both the range of circumstances in which it can be used and the type of photographs it is capable of taking. Wide and tele converter lenses vastly increase framing options and extend the camera's effective focal length range from approximately 25mm to 250mm , while an optional close-up lens is available for macro photography. The 40m depth waterproof case is great for diving, surfing, skiing, snorkelling and general beach fun. The camera comes supplied with a 32MB Compact Flash card.
Software
Software supplied includes browsing and printing software ZoomBrowser EX (Windows) and ImageBrowser (Mac). Other software includes PhotoStitch, photo and movie manipulation software ArcSoft PhotoImpression and VideoImpression. Drivers include TWAIN (Windows 98/2000) and WIA (Windows Me). Picture Transfer Protocol (PTP) support allows the camera to connect to any Windows XP and Mac OS X (v10.1/v10.2) system without the requirement for a driver installation.
Canon PowerShot A85 specifications
| Sensor | 1/2.7" Type CCD 4.0 million effective pixels |
|---|---|
| Image processor | Canon DIGIC with iSAPS |
| Image sizes | 2272 x 1704 1600 x 1200 1024 x 768 640 x 480 |
| File formats | JPEG (EXIF 2.2) AVI (Motion JPEG) |
| Quality Levels | Super fine Fine Normal |
| Movie clips | 640 x 480, 10 fps, max 30 sec 320 x 240, 15 fps, max 3 mins 160 x 120, 15 fps, max 3 mins With audio |
| Lens | 3x optical zoom 35 - 105 mm equiv. F2.8 - F4.8 |
| Digital zoom | Up to 3.6x |
| Auto focus | 9 point AiAF 1 point AF (center) |
| Manual focus | Yes |
| AF assist beam | Yes |
| Closest focus | 5 cm |
| Shooting modes | Auto Program AE Shutter priority AE Aperture priority AE Manual exposure Portrait Landscape Night Scene Fast Shutter Slow Shutter Stitch Assist Movie |
| Special Scene modes | Foliage Snow Beach Fireworks Underwater Indoor |
| Metering | Evaluative Center-weighted average Spot |
| Sensitivity equiv. | Auto ISO 50 ISO 100 ISO 200 ISO 400 |
| Exposure compen. | -2.0 to +2.0 EV 0.3 EV steps |
| Shutter speed | 15 - 1/2000 sec Noise reduction for shutter speeds slower than 1.3 sec |
| White balance | Auto Daylight Cloudy Tungsten Fluorescent Fluorescent H Custom |
| Viewfinder | Optical |
| LCD monitor | 1.8" TFT LCD 118,000 pixels |
| Self-timer | 2 or 10 sec |
| Flash | Built-in Modes: Auto, Manual On/Off, Slow Sync Red-Eye reduction: On/Off Range (wide): 0.5 - 4.2 m (Auto ISO) Range (tele): 0.5 - 2.5 m (Auto ISO) |
| Drive modes | Single Continuous (1.5 fps, max 8 images) |
| Direct print | Canon Compact Photo Printers and Bubble Jet Printers with direct print PictBridge compatible printers |
| Other features | Sound memo (up to 60 sec) Histogram Playback zoom 2x - 10x |
| Connectivity | USB 1.1 (mini-B) A/V out |
| Power | 4 x AA batteries (NiMH recommended) |
| Storage | Compact Flash Type I Supports cards over 2 GB |
| Dimensions | 101 x 64 x 32 mm (4.0 x 2.5 x 1.3 in) |
| Weight (no batt) | 200 g (7.1 oz) |



















































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