Samsung NX1 discontinued in Europe? Rumors say 'yes' (update: confirmed in UK & Germany)
Update 11/26/15: Samsung UK confirmed that the Company is leaving that market, as well. In a statement to Amateur Photographer, a Samsung representative is quoted as saying:
‘In the UK, we have seen a gradual and sustained decline in demand for standalone digital cameras and camcorders and related accessories. For this reason, we have taken the decision to phase out the sales and marketing of these products. This is a local decision, based on local market conditions.’
If that sounds familiar, the statement is essentially identical to the one given to fotoMAGAZIN last week by Samsung Germany (see below).
We're still awaiting official comment from Samsung regarding the Company's future in Europe.
Update 11/19/15: In a statement to fotoMAGAZIN, Samsung Germany confirmed that it is gradually leaving the still camera and camcorder market in that country due to a 'decline in demand'.
Here's a translation of the original article from DPR contributor Lars Rehm:
'In Germany we have been observing for some time a gradual decline in the demand for digital cameras, camcorders and accessories. We have to adapt to the requirements of the market and have therefore decided to gradually phase out sales and marketing of these products in Germany. This decision only affects the German market.'
It's unclear whether this decision will have an impact on other markets in Europe in the future, but DPReview has asked Samsung for an official statement, and we'll post it as soon as we get it.
Update 11/12/15: While still awaiting an official response, a reader pointed out that the above quote is essentially identical to an official statement Samsung gave to PC Advisor last year regarding laptops:
'We quickly adapt to market needs and demands. In Europe, we will be discontinuing sales of laptops including Chromebooks for now. This is specific to the region - and is not necessarily reflective of conditions in other markets,' said a Samsung spokesperson.
A story on video blog EOSHD claims that Samsung has discontinued its NX1 mirrorless camera across Europe. An email which an EOSHD forum user claims to be from a Samsung representative states:
'We quickly adapt to market needs and demands. In Europe, we will be discontinuing sales of NX1 cameras for now since there is already much better and upgraded cameras. This is specific to the region – and is not necessarily reflective of conditions in other markets. We will continue to thoroughly evaluate market conditions and will make further adjustments to maintain our competitiveness in emerging Camera categories.'
Normally we'd dismiss such a story immediately, but occasional DPReview contributor Andrew Reid is a known name in the photo industry. That said, we're skeptical about this story, with the rather awkward e-mail above being a big reason why. It seems odd that a company representative would state that their own products are both outgunned and out-of-date.
So, at this point we're taking a guarded approach to this rumor. Only an official statement from Samsung will confirm or deny this rumor, and we've reached out to the company for just that. Stay tuned.
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