Pre-CES 2011: Fujifilm has announced the addition of the FinePix JV200, JX300 and JX350 to its J series of budget compact cameras. The 16Mp JZ200 and 14Mp JX300 come with 5x (28-140mm equiv.) optical zoom lenses, while the 14Mp JX350 offers 3x optical zoom lens starting at a considerably less useful 36mm equiv. All three sport 2.7" LCDs, can shoot 720p HD movies and are powered by Lithium-ion batteries.

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Press Release:

The new ‘J’ series cameras from Fujifilm: sleek, stylish and full of fun

Following in the footsteps of the current J series models, Fujifilm today announces three new additions to the range. The new cameras feature the same winning formula as previous models – all are slim, elegant compact cameras which have been filled to the brim with the latest technologies.  

Model looks
The aesthetically pleasing design of the new FinePix ‘J’ series is an important part of the appeal of this range of cameras. The sleek and luxurious metal bodies have soft, curved edges, and come in an array of stunning colours to suit all tastes – there really is something for everyone in this range. And their ultra slim design ensures that the cameras are compact enough to slide into your pocket or handbag and carry with you at all times.

The differences highlighted
The three new models have a standard core specification and differ predominantly by their sensor resolution and zoom/lens capabilities, but also by the thickness of the camera body. Starting at the entry level end of the range there is the JV200, which has a 14 megapixel sensor and a Fujinon 3x optical zoom (36-108mm), ranging up to the JX350 with its 16 megapixel sensor, wide-angle (28mm to 140mm) 5x optical zoom lens, and super slim body.

Whichever combination you choose, by matching a high resolution sensor with high-precision Fujinon optics, Fujifilm have ensured that each model will deliver sharp and clear images, which are perfect for enlarging on screen or in print without compromising the image quality. The photos taken on the 16 megapixel cameras will blow up to A3 size without any trouble at all. Perfect for framing and creating your own wall-art, you really can enjoy getting creative.

Facebook & You Tube easy web upload
This year’s new ‘J’ series all feature the popular ‘Easy Web Upload’ function that has previously only been found on the more fashion-driven models in the Fuji range. This is a great time-saver as it allows you to sort through your photos when you are travelling and decide which ones to upload to Facebook or You Tube so that when you get home you just have to connect to a PC and launch the MyFinePix Studio software (for Windows) and they will immediately upload.

Blink and you won’t miss it
People often complain about ruined photos after the event, due to people blinking or not paying attention, never fear, Fujifilm is here with Smile and Shoot and Blink Detection features. The Smile and Shoot mode works by detecting smiles on faces: it will not take a picture until it detects a smile, so you’re guaranteed happy shots every time. The clever Blink Detection mode warns you if you have captured an image with people blinking, so you can re-shoot if necessary.

Be a star on a the big screen
The ‘J’ series range of FinePix cameras, all benefit from Full HD image capture and 720p HD movie capture. This enables you to take stunning, detailed pictures and videos that can be enjoyed in glorious High Definition on any HD ready television* or PC.

Playing back your pictures
All the ‘J’ series models also feature Photobook Assist, which helps you create stunning photo books in-camera and lets you turn the pages as if you were looking at an album. Plus if you can never find the picture you are looking for, the new Picture search tool lets you search by date range, type of photo (whether it’s a landscape, portrait, night-shot, macro-shot etc).

Core specifications on all models:

  • Slim metal bodied design 
  • 2.7” LCD screen
  • Scene Recognition Auto (SR AUTO)
  • ISO sensitivity to 1600 at full resolution (and ISO 3200 at 3MP)
  • Tracking Auto Focus
  • Motion Panorama Mode  
  • Face Detection technology with auto red-eye removal
  • Blink Detection & Smile & Shoot mode
  • NEW Facebook/You Tube easy web upload
  • Digital Image Stabilisation 
  • Intelligent Flash  
  • Photobook assist
  • Full HD image and 720p HD video capture

* To connect to an HD-ready TV, you will need a HD Player (HDP-L1) (sold separately)

FinePix JV200, JX300 and JX350 specifications

  FinePix JV200 FinePix JX300 FinePix JX350

• 1/2.3 " Type CCD
• 16.0 million effective pixels

• 1/2.3 " Type CCD
• 14.0 million effective pixels
Movie clips

• 1280 x 720pixels @ 30fps
• 640 x 480pixels @ 30fps
• 320 x 240 pixels @ 30fps

File formats • Still image : JPEG (Exif Ver. 2.3 )
• Movie : AVI (Motion JPEG )

• Fujinon 5x Optical zoom lens
• F2.6 - F6.2
• f=5.0mm - 25.0mm
• 28 - 140mm equiv.

• Fujinon 3x Optical zoom lens
• F3.1- F5.6
• f=6.5mm – 19.5mm
• 36- 108 mm equiv.
Image stabilization No

Auto Focus

AF area modes • Cente
• Area
• Multi
• Tracking AF
Metering TTL 256-zones metering
ISO sensitivity

• Auto
• ISO 100
• ISO 200
• ISO 400
• ISO 800
• ISO 1600
• ISO 3200 (at 3M)


F2.6- F8.0 (Wide)
F6.2- F20 (Tele)

F3.1- F8.0 (Wide)
F5.6- F14.4 (Tele)
Modes • Programmed AE
• SR Auto
• Movie
White balance

• Automatic scene recognition
• Preset (Fine, Shade, Fluorescent light (Daylight), Fluorescent light (Warm White), Fluorescent light (Cool White), Incandescent light)

Self timer Approx. 10 sec./ 2 sec. delay
Continuous shooting • Top-3 (1.1 fps) • Top-3 (1.2 fps)
Flash • Auto flash (i-Flash)
LCD monitor

• 2.7-inch
• approx. 230,0000 pixels
• TFT colors LCD monitor

Digital input/output • USB 2.0 High Speed
Video output

NTSC / PAL selectable

Storage • SD / SDHC memory card
Power Li-ion battery NP-45A
Number of frames approx. 180
Weight (no batt) Approx. 113g Approx. 108g
Weight (inc. batt & card) Approx. 130g Approx. 125g
Dimensions 94 (W) x 56(H) x 24(D) mm 94 (W) x 56(H) x 21(D) mm
Included accesories • Li-ion battery NP-45A
• Battery charger BC-45C
• Plug adapter
• USB cable
• Hand strap
• Owner's manual

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