Sigma announces 50mm F1.4 DG HSM Art pricing and availability
Sigma has released pricing and availability information of its new 50mm F1.4 DG HSM Art lens. First announced in January at CES in Las Vegas, the 50mm F1.4 DG HSM Art is a completely new lens, rather than a revision of Sigma's existing 50mm F1.4 EX DG HSM. The lens employs the company's Hyper Sonic Motor (HSM) system and has 13 elements in eight groups. It will be available for Sigma, Sony, Nikon, and Canon mounts in late April for $949. The UK RRP will be £849.99.
Sigma Corporation of America Announces Pricing and Availability of 50mm F1.4 DG HSM Art lens
New, prime Art lens on US shelves for $949 in late April
RONKONKOMA– April 11, 2014 – Sigma Corporation of America, a leading researcher, developer, manufacturer and service provider of some of the world's most impressive lines of lenses, cameras and flashes, is pleased to announce that the newest addition to its Global Vision Art camera lens lineup, the 50mm F1.4 DG HSM Art, will be available late April for the street price of $949.
The much anticipated 50mm F1.4 DG HSM Art is a pro-level performer for full-frame DSLRs and is ideal for many types of videography and photography, including portraits, landscapes, studio work and still-life. It has been redesigned and re-engineered with SLD glass and has been optimized for rich peripheral brightness, with improved large aperture performance by positioning wide elements into the front groups.
Other updates to this new lens include an optimized autofocus algorithm for smoother focusing and a floating focusing system to reduce lens movement while focusing. Under the Global Vision line, it features a new matte finish, an updated AF algorithm and every lens undergoes Sigma’s proprietary modulation transfer function (MTF) “A1” testing before being shipped. It has 13 elements in eight groups, compared to the previous eight elements in six groups, and it also has improved close focusing at 15.7 inches and a maximum magnification ratio of 1:5.6.
“Our Art lenses, such as the 35mm F1.4, 24-105mm F4 and 18-35mm F1.8 have been incredibly well received to date, and we couldn’t be more thrilled with the excitement around the news of this upgraded 50mm F1.4,” said Mark Amir-Hamzeh, president of Sigma Corporation of America. “Clearly, the industry is hungry for reasonably priced, powerful, high-quality, multi-purpose lenses – and they’ve seen the image quality that’s being produced by our new Global Vision lenses. There are no sacrifices with these products, and the new 50mm F1.4 is sure to be another star in our lineup.”
The 50mm F1.4 was first announced at the Consumer Electronics Show this year. It incorporates Sigma’s Hyper Sonic Motor (HSM) system to produce quiet, high-speed auto focus. In addition, it includes Super Multi-Layer Coating to reduce flare and ghosting, and to ensure the highest-quality images. The 50mm F1.4 DG HSM lens is also compatible with Sigma’s USB dock and the company’s Mount Conversion Service.
The Sigma 50mm F1.4 DG will be available in Sigma, Sony (D), Nikon (D), and Canon mounts.
For information about Sigma Corporation of America, visit www.sigmaphoto.com.
|Lens type||Prime lens|
|Max Format size||35mm FF|
|Focal length||50 mm|
|Lens mount||Canon EF, Nikon F (FX), Sigma SA Bayonet, Sony/Minolta Alpha, Sony FE|
|Number of diaphragm blades||9|
|Aperture notes||Rounded diaphragm|
|Special elements / coatings||SLD glass elements, aspheric elements|
|Minimum focus||0.40 m (15.75″)|
|Motor type||Ring-type ultrasonic|
|Full time manual||Yes|
|Focus notes||Floating focus system|
|Weight||815 g (1.80 lb)|
|Diameter||85 mm (3.35″)|
|Length||100 mm (3.94″)|
|Filter thread||77 mm|
ColorChecker Camera Calibration software version 2.0 adds DNG profile support and support for X-Rite's new Digital ColorChecker SG target.
This is Lomography's first lens designed specifically for full-frame mirrorless systems.
The FAA has expanded LAANC to increase access for commercial drone pilots in controlled airspace. 100+ airports have been added.
We've updated our waterproof camera buying guide with the latest round of rugged compacts, and we've crowned a new winner as the best pick in the category: the Olympus TG-6. That is, unless you happen to find a good deal on the TG-5.
According to Sony's latest financial report, it's overtaken Nikon to have the second largest market share in the global digital camera market, based on revenue.
Lenny Kravitz and Leica team up to produce perhaps the most eye-catching M camera ever, in the snakeskin Drifter kit. Limited to just 125 units, you'll need to move fast to get one.
Researchers with the Samsung AI Center in Moscow and the Skolkovo Institute of Science and Technology have created a system that transforms still images into talking portraits with as little as a single image.
K&R Photographics, a camera store in Crescent Springs, Kentucky, was robbed by armed men, who not only took thousands of dollars worth of camera equipment, but also injured the 70-year-old co-owner of the store.
Canon's RF lenses can now have their Control Rings de-clicked to make for silent changes when shooting video.
The new Fujifilm GFX 100 boasts some impressive specifications, including 100MP, in-body stabilization and 4K video. But what's it like to shoot with? Senior Editor Barnaby Britton found out on a recent trip to Florence, Italy.
Apple has updated its MacBook Pro with 8-core processors for the first time ever, as well as an improved keyboard that should resolve the issues of past butterfly keyboards.
Back in early March, we had the opportunity to visit Fujifilm's factory in Sendai, Japan, where assembly line staff were manually assembling the earliest pre-production samples of the GFX 100.
Chris and Jordan are at Fujifilm's GFX 100 launch event in Japan (well, in a nearby hotel room) and have some initial thoughts about using this 100MP medium format powerhouse.
It's here! The long-awaited next-generation Fujifilm GFX has been officially launched. Click through to learn more about the camera that Fujifilm is hoping will shake up the pro photography market - the GFX100.
We recently had the opportunity to shoot in Florence, Italy with a pre-production sample of the Fujifilm GFX 100. Check out our gallery of JPEG samples to get an idea of its capabilities.
We've known about the Fujifilm GFX 100 since last fall, but now it's official: this 102MP medium-format monster will be available at the end of June for $10,000. In addition to its incredible resolution, the camera also has in-body IS, a hybrid AF system, 4K video and a removable EVF.
What must be the world's most camera-friendly airport has set out locations all around its perimeter fence specifically so photographers can get all the best angles unhindered by wires.
According to DJI, any drone model weighing over 250 grams will have AirSense Automatic Dependent Surveillance-Broadcast (ADS-B) receivers installed to help drone operators know when planes and helicopters are nearby.
Premiere Rush is targeted at Youtubers and vloggers who want to edit video on the go.
The U.S. Department of Homeland Security (USDHS) sent out an alert on Monday stating drones manufactured in China are a 'potential risk to an organization's information.'
The new module might be implemented in the upcoming Galaxy Note device generation.
Chris and Jordan are kicking off a new segment in which they make feature suggestions to manufacturers for the benefit of all photographer-kind. To start things off, they take a look at the humble USB-C port and everything it could be doing for us.
The Olympus TG-5 is one of our favorite waterproof cameras, and the company today introduced the TG-6, a relatively low-key update. New features include the addition of an anti-reflective coating on the sensor, a higher-res LCD, and more underwater and macro modes.
We've long held Olympus' Tough cameras in high regard and the TG-6 is no exception. It offers top notch image quality for its class and lots of useful features. It's also a blast to shoot with.
A meticulously curated video from YouTuber Guy Jones highlights the evolution of street photography from mid-19th century to present day.
A big design is in the pipeline for the popular Godox shoot-through flash trigger, with a new control layout and a collection of new features - including Bluetooth connectivity
The iconic statues of Easter Island are at risk of getting destroyed thanks to tourists climbing on them and picking their noses.
The Honor 20 Pro looks like an attractively priced alternative to some more established flagship competitors.
We've been playing around with a prototype of the new Peak Design Travel Tripod and are impressed so far: it's incredibly compact, fast to deploy and stable enough for the heaviest bodies. However, the price may turn some away.