TOKYO 16:00: Olympus has today announced the new xD Picture Card flash storage media. The xD Picture Card was developed in conjunction with Fujifilm as the replacement for the aging SmartMedia format. The card will be produced by Toshiba. Both companies are keen to stress that they are and will continue to support the SmartMedia format and will continue to produce SmartMedia cards into the future. The xD format is designed to address the need for smaller sized cameras and higher capacity storage, it will be available initially up to 128 MB with 256 and 512 MB just around the corner. I personally am not that keen to see yet another flash storage format.
Phil: I for one am not keen to see yet another flash storage format thrust upon an unsuspecting market, there are already several more than acceptable formats out there. When I popped this question to Fujifilm their response was that SD/MMC is too expensive as it contains a controller chip, the new xD cards are 'dumb' like SmartMedia, the controller chip must be inside the camera. Fujifilm and Olympus do have a large combined market share to get away with this but that doesn't mean it's going to be welcomed with open arms.
xD-Picture Card: Ultra-Compact Digital Camera Memory Media
Hamburg, 30 July 2002 - The xD-Picture Card, a new type of ultra-compact memory media developed jointly by Olympus Optical Co., Ltd. and Fuji Photo Film Co., Ltd., is scheduled for market introduction this autumn.
The SmartMedia cards widely used to date in Olympus and Fujifilm digital cameras and other electronic devices have earned a reputation for outstanding portability, compatibility with personal computers and cost performance, firmly establishing them as a memory device standard.
With the xD-Picture Card, Olympus and Fujifilm have contributed in a co-operative effort to respond to the needs of consumers using today's advanced digital still cameras. Those needs include:
- Development of smaller digital cameras
- Demand for greater memory capacity
- Greater compatibility of digital media between different brands of digital cameras
Production of the new media will be consigned to the Toshiba Corporation.
The name "xD-Picture Card" was inspired by "eXtreme Digital", suggesting the excellence of this new memory media for recording, storing and transporting audio-visual information.
Both Olympus and Fujifilm will be releasing digital cameras that use the xD-Picture Card this autumn, and will urge other digital camera and printer manufacturers to adopt the xD-Picture Card standard.
The new cards are scheduled for release this autumn, and will initially be available in memory capacities of 16 MB, 32 MB, 64 MB, and 128 MB.
Main features of the xD-Picture Card
- Ultra-compact 20.0 x 25.0 x 1.7 mm size
With a volume of 0.85 cc and a weight of 2 g, the xD-Picture Card boasts the smallest form factor of any digital memory card, making it exceptionally portable and convenient. The miniature size of the new card will enable development of even smaller digital cameras.
- Planned capacities up to 8 GB
Four types of cards will be available initially: 16 MB, 32 MB, 64 MB and 128 MB. 256 MB cards are planned to be introduced this December, with 512 MB and 1 GB to 8 GB cards following over the years.
- Core media concept
Available simultaneously with xD-Picture Cards will be PC Card adapters and USB card readers, allowing easy interfacing with personal computers. A CompactFlash adapter is being developed that will allow use of xD-Picture Cards in cameras designed for CompactFlash media. Plans to adapt the new media for PDAs, audio players and other IT appliances are also underway.
What happens to Smartmedia?
XD and Smartmedia will co-exist for some time to come. A number of models will also offer dual slot capability to allow users with existing media to use their current cards.
Smartmedia will continue in a large number of models and the memory will continue to be manufactured to support these and the huge number of Smartmedia based cameras already in the market.
Most 2 to 3 million pixel compact camera users are using 64mb capacity or less as each card holds a similar number of photographs to a roll of film. It is likely that cameras of this resolution will be produced for many years as they have been accepted at a mass market level as giving more than acceptable output quality. This in turn means that the perceived limitation of capacity in smartmedia is not an issue.
XD will compliment Smartmedia by allowing both smaller premium compacts and the kind of capacity needed for higher resolution models. It will also provide ultimately a solid state option for devices that play back portable video and audio.
SmartMedia is a trademark of Toshiba Corporation.
xD-Picture Card and other company and product names are trademarks of their respective owners.
By combining his skills as a time-lapse filmmaker and an engineer, Julian Tryba created this out-of-this-world creative 'layer-lapse' of New York City that alternates between night and day in time with the music.
Canon Japan's new lineup of novelty camera-themed gifts was just revealed online, including a lens mug and lens thermos, two retro camera-themed USB drives, and a picnic mat.
The Profoto A1 most certainly isn’t for everyone [...] But for those who are used to using the Profoto systems, and want something that pairs seamlessly with the strobes you already have, there is no better companion.
Fujifilm has asked a US district court to clear it of any wrongdoing, after allegedly being threatened with trademark litigation by Polaroid.
While a couple of our reviewers are out testing the Sony a7R III in Arizona, back in Seattle we slapped the camera in front of our studio scene to get a close look at its image quality. See how it stacks up against the competition.
We're counting down our top 10 most popular sample galleries of 2017, and the #8 ranking belongs to the Nikon D7500.
B+W has announced a new aluminum filter holder that offers three slots so users can use multiple filters at the same time. The holder goes with the 2mm thick 100mm square filters it launched earlier this year.
8K video is coming a lot faster than you think, and Blackmagic is ready for it. Meet the DeckLink 8K Pro, a new high performance PCI-E capture and playback card built to handle 'real time high resolution 8K workflows.'
"Glass is everywhere in photography. From Eugène Atget’s reflective vitrines to Lee Friedlander’s sly self-portraiture, photographers have long been in thrall to the visual complications glass can inject into a composition."
Former Apple Aperture lead developer Nik Bhatt has designed an iOS app called RAW Power that lets you edit raw photos from your professional camera using your phone and tablet.... color us intrigued.
Advertising photographer Blair Bunting got his hands on the new Microsoft Surface Book 2, and it blew him away. Bye bye MacBook Pro...
The OnePlus 5T retains many of the 5's features and specs, but comes with an edge-to-edge display and a dual-camera that is optimized for low light.
Sony's recently announced IMX461 backside illuminated medium format sensor will bring 100MP resolution and almost 2x the speed to the next-gen Fuji GFX and Hasselblad X1D.
With the ‘Rent a Hasselblad’ camera equipment renting program, the camera makers is aiming to give enthusiast and professional photographers easier access to its medium-format photography products.
They say seeing is believing, and that's exactly what happened when one DPR staffer took the Google Pixel 2 out for an afternoon shooting under challenging conditions.
We're counting down our top 10 most popular sample galleries of 2017. At the #9 spot we have the Fujifilm GFX 50S, a medium-format camera that took CP+ 2017 by storm.
Instagram is testing a new feature that lets you follow hashtags in addition to people, making it possible to keep track of your favorite #landscapes or #portraits without leaving your home feed.
Despite the gigantic volume of second hand film bodies in existence, it seems there is still a demand for new 35mm SLRs with a retro feel. The latest is a remake of the Ihagee Elbaflex from the 1960s, but with a Nikon F mount.
The Polaroid Insta-Share Moto Mod straps an instant printer directly to your Moto Z smartphone, so you can print your photos as soon as you've captured them.
The Mitakon Speedmaster 135mm F1.4 lens is being relaunched in 7 different mounts, including: Sony A, Sony E, Canon EF, Nikon F, Fujifilm G, Pentax K, and Leica L. Got an extra three grand lying around?
In January, Kodak announced it would bring back the beloved slide film Ektachrome. The timeline has been pushed back a bit, but Kodak says you can expect to purchase Ektachrome again in 2018.
Instagram popularity is threatening some of the most beautiful landscapes in the US, as hordes of 'nature lovers' trample over the same spots over and over again in search of the same exact shot.
You’d have to be pretty brave to immerse your $50K RED cinema camera underwater. But if you've got the guts, Gates just released a new housing you can be pretty sure won't wreck your unbelievably expensive toy.
Adobe has released a 'Lightroom Downloader' app for Windows 10 and macOS High Sierra that allows you to download all of your images from the Adobe Cloud, all at once.
After releasing a popular 4K action cam and an affordable mirrorless M43 camera, Chinese camera maker YI is diving into yet another market: 360° VR. Meet the YI 360 VR: a powerful little two-lens camera that can shoot and stream in 4K.
The DJI Spark has received a lot of attention thanks to its diminutive size, but how does it stack up? In our review, we take a look at what it's like to fly this pint-sized drone, as well as what's in it for photographers.
Between now and the end of the year we'll be counting down our top 10 most popular sample galleries of 2017. Coming in at #10 is a fast wide prime and part of the highly-acclaimed Sigma Art series.
DxOMark has awarded the Pentax 645Z 101 points, making it the second-highest scoring medium format camera it's tested (or the highest scoring from 2015 to now, based on the originally published results).
A small explosion that sounded like a gunshot caused a panic and 24 flight cancellations at Orlando International Airport last Friday. As it turns out, it was a camera battery that exploded inside a traveler's bag.
At last, a premium superzoom bridge camera with phase detect autofocus. Is this the best all-in-one camera ever made? Read on.