Sigma Corporation of America has launched a website to celebrate its 50th anniversary. In addition to videos detailing the company's history and technologies, the site offers the chance for US residents to sign up for a chance to win various prizes, including the as-yet-unreleased SD1 DSLR. The site also provides the chance for Sigma owners and users to learn, interact and share their photos. The familiy-owned photography company, best known for its lenses, was founded by optical engineer Michihiro Yamaki, who remains the company's CEO.
Sigma Corporation of America lauds 50 years with anniversary site, giveaways
Special web pages feature videos, photo sharing, photography tips
and monthly chances to win
Ronkonkoma, NY, April 20, 2011 – Sigma Corporation of America is celebrating its 50th anniversary by launching an online community where Sigma users can interact and learn about the company’s history.
The Sigma Corporation of America 50th anniversary site was launched this week to commemorate the company’s founding in Japan in 1961. The page will be updated throughout the year to feature videos about the company and its products, advice from Sigma Pros, links to social media channels, and photo-sharing and tagging via Flickr.
The site will also host monthly product giveaways, which start immediately with a chance to win one of Sigma’s soon-to-be released, flagship DSLRs, the SD1. New giveaways will be introduced monthly and participants must enter each individual contest for a chance to win. To enter to win or to view the site’s other features, visit Sigma’s dedicated anniversary pages at www.Sigma50th.com.
“We’ve made a number of unique, technological advancements in the past 50 years, and we’re incredibly grateful to our loyal customers who have continually appreciated our work and pushed us to innovate,” said Mark Amir-Hamzeh, president of Sigma Corporation of America. “It’s an honor to share this moment with Sigma users and to give them something in return for their unwavering support. We hope our fans will check back regularly to see what we have planned and to enter to win some of our most exciting products.”
Sigma’s theme for the anniversary year, which is noted throughout the site, is “Exploring the Possibilities.” Christine Moossmann, the US subsidiary’s director of marketing, said this theme speaks to the company’s dedication to innovation, and Sigma users’ artistic expression and creativity.
“This tagline expresses our commitment to pushing the technological envelope and exploring gaps and niches that other manufacturers aren’t addressing. It also speaks to what we believe Sigma users can accomplish with our unique lineup of products. We look forward to continuing that work, while encouraging Sigma users to explore their own possibilities, in the year ahead,” said Moossmann.
Sigma Corporation of America is a leading researcher, developer, manufacturer and service provider of some of the world's most impressive lines of lenses, cameras and flashes. For information about Sigma Corporation of America or to view Sigma products, visit www.sigmaphoto.com.
Apr 18, 2014
Apr 18, 2014
Apr 18, 2014
Apr 17, 2014
By combining his skills as a time-lapse filmmaker and an engineer, Julian Tryba created this out-of-this-world creative 'layer-lapse' of New York City that alternates between night and day in time with the music.
Canon Japan's new lineup of novelty camera-themed gifts was just revealed online, including a lens mug and lens thermos, two retro camera-themed USB drives, and a picnic mat.
The Profoto A1 most certainly isn’t for everyone [...] But for those who are used to using the Profoto systems, and want something that pairs seamlessly with the strobes you already have, there is no better companion.
Fujifilm has asked a US district court to clear it of any wrongdoing, after allegedly being threatened with trademark litigation by Polaroid.
While a couple of our reviewers are out testing the Sony a7R III in Arizona, back in Seattle we slapped the camera in front of our studio scene to get a close look at its image quality. See how it stacks up against the competition.
We're counting down our top 10 most popular sample galleries of 2017, and the #8 ranking belongs to the Nikon D7500.
B+W has announced a new aluminum filter holder that offers three slots so users can use multiple filters at the same time. The holder goes with the 2mm thick 100mm square filters it launched earlier this year.
8K video is coming a lot faster than you think, and Blackmagic is ready for it. Meet the DeckLink 8K Pro, a new high performance PCI-E capture and playback card built to handle 'real time high resolution 8K workflows.'
"Glass is everywhere in photography. From Eugène Atget’s reflective vitrines to Lee Friedlander’s sly self-portraiture, photographers have long been in thrall to the visual complications glass can inject into a composition."
Former Apple Aperture lead developer Nik Bhatt has designed an iOS app called RAW Power that lets you edit raw photos from your professional camera using your phone and tablet.... color us intrigued.
Advertising photographer Blair Bunting got his hands on the new Microsoft Surface Book 2, and it blew him away. Bye bye MacBook Pro...
The OnePlus 5T retains many of the 5's features and specs, but comes with an edge-to-edge display and a dual-camera that is optimized for low light.
Sony's recently announced IMX461 backside illuminated medium format sensor will bring 100MP resolution and almost 2x the speed to the next-gen Fuji GFX and Hasselblad X1D.
With the ‘Rent a Hasselblad’ camera equipment renting program, the camera makers is aiming to give enthusiast and professional photographers easier access to its medium-format photography products.
They say seeing is believing, and that's exactly what happened when one DPR staffer took the Google Pixel 2 out for an afternoon shooting under challenging conditions.
We're counting down our top 10 most popular sample galleries of 2017. At the #9 spot we have the Fujifilm GFX 50S, a medium-format camera that took CP+ 2017 by storm.
Instagram is testing a new feature that lets you follow hashtags in addition to people, making it possible to keep track of your favorite #landscapes or #portraits without leaving your home feed.
Despite the gigantic volume of second hand film bodies in existence, it seems there is still a demand for new 35mm SLRs with a retro feel. The latest is a remake of the Ihagee Elbaflex from the 1960s, but with a Nikon F mount.
The Polaroid Insta-Share Moto Mod straps an instant printer directly to your Moto Z smartphone, so you can print your photos as soon as you've captured them.
The Mitakon Speedmaster 135mm F1.4 lens is being relaunched in 7 different mounts, including: Sony A, Sony E, Canon EF, Nikon F, Fujifilm G, Pentax K, and Leica L. Got an extra three grand lying around?
In January, Kodak announced it would bring back the beloved slide film Ektachrome. The timeline has been pushed back a bit, but Kodak says you can expect to purchase Ektachrome again in 2018.
Instagram popularity is threatening some of the most beautiful landscapes in the US, as hordes of 'nature lovers' trample over the same spots over and over again in search of the same exact shot.
You’d have to be pretty brave to immerse your $50K RED cinema camera underwater. But if you've got the guts, Gates just released a new housing you can be pretty sure won't wreck your unbelievably expensive toy.
Adobe has released a 'Lightroom Downloader' app for Windows 10 and macOS High Sierra that allows you to download all of your images from the Adobe Cloud, all at once.
After releasing a popular 4K action cam and an affordable mirrorless M43 camera, Chinese camera maker YI is diving into yet another market: 360° VR. Meet the YI 360 VR: a powerful little two-lens camera that can shoot and stream in 4K.
The DJI Spark has received a lot of attention thanks to its diminutive size, but how does it stack up? In our review, we take a look at what it's like to fly this pint-sized drone, as well as what's in it for photographers.
Between now and the end of the year we'll be counting down our top 10 most popular sample galleries of 2017. Coming in at #10 is a fast wide prime and part of the highly-acclaimed Sigma Art series.
DxOMark has awarded the Pentax 645Z 101 points, making it the second-highest scoring medium format camera it's tested (or the highest scoring from 2015 to now, based on the originally published results).
A small explosion that sounded like a gunshot caused a panic and 24 flight cancellations at Orlando International Airport last Friday. As it turns out, it was a camera battery that exploded inside a traveler's bag.
At last, a premium superzoom bridge camera with phase detect autofocus. Is this the best all-in-one camera ever made? Read on.