Fujifilm has released the FinePix Z800EXR premium ultra-compact. A successor to the Z700EXR, the camera features a second-generation EXR CCD that incorporates sensors for the company's new Hybrid autofocus system. The camera automatically chooses between using the contrast-detection AF method used in compact cameras and the phase-detection method usually used in DSLRs to offer DSLR-like autofocus times. The camera also inherits the 3.5" touch screen LCD and 5x (35-175mm equiv.) optical zoom lens from its predecessor.

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Press Release:

Fujifilm’s latest Touch Screen Sensation: the FinePix Z800EXR featuring a NEW second generation EXR sensor and Hybrid Auto Focus System

July 21, 2010: Hot on the heels of its multi-award winning predecessor, the stylish FinePix Z800EXR is set to hit the shelves this autumn. With its sleek design and advanced features including a large and intuitive 3.5” touch-screen LCD, internal Fujinon 5x zoom lens, 12 megapixel EXR sensor featuring the new Hybrid Auto Focus System and enhanced Dual Image Stabilization, the Z800EXR will produce images that are just as magnificent as the camera itself.  Second Generation EXR sensor with Phase Detection AF and advanced image quality
Fast and intelligent Phase Detection AF system NEW!
Immediate, instantaneous, incredibly speedy. What more can we say about EXR’s new Phase Detection auto focusing system? Basically you press the button, and it auto-focuses and takes the photo. There and then. None of this waiting 5 seconds for something to happen. It’s quite unbelievable how immediate it is. 0.158*1 seconds to be precise! Phase detection Auto Focus works by dividing the incoming light into pairs of images and calculating the phase difference to check whether the object is in front focus or back focus position.  This mechanism is same as that of external sensors on DSLRs and achieves an incredibly fast auto focus speed of 0.158* seconds. The benefit for the photographer is immediate and obvious: an almost instantaneous capture of your image, with no missed shots or subjects half out-of-frame. 

Choice of two focusing systems in one camera
The new EXR sensor has the ability to intelligently decide between the two focusing systems on the camera using its Hybrid Auto Focus System NEW! to measure the amount of light and contrast in a scene and select the optimum setting:
  • When a bright, high-contrast subject is positioned in the centre of the frame, super speedy Phase Detection AF focuses and takes the photo in 0.158 seconds which is about the same length of time it takes you to blink!
  • In dark, low-light scenes, Contrast AF is employed to work accurately as it does in conventional digital cameras.

The EXR Quality Edge
Introduced in 2009 with the FinePix F200EXR compact camera, this radical new approach to sensor technology has been met with rave reviews and numerous awards from international industry organisations such as EISA and TIPA. The FinePix Z800EXR sports the latest 12 megapixel second generation EXR sensor, offering even higher resolution than its predecessor whilst still offering class-leading dynamic range and low noise/high sensitivity options. Designed to emulate the human eye, the unique design of the EXR sensor enables the user to switch the behaviour of the sensor according to the scene to the photographed.

When the light is strong and even, the camera can be switched to HR (High Resolution) mode to ensure every small detail is recorded. When light is strong but contrasty, the sensor can switch to DR (Wide Dynamic Range) mode to get the optimal balance between highlight and shadows. Lastly, in low-light, the sensor will switch to SN (High Sensitivity and Low Noise) mode, to ensure you achieve clean, noise-free, pictures even in dark shooting conditions.                                           

EXR technology was developed by Fujifilm to maximize image quality in cameras where larger sensors simply cannot be used, making it perfect for long-zoom compacts, delivering extraordinary results even in the most challenging of conditions.

Intuitive, Sleek, Pocketable design
Stunning  3.5” touch-screen LCD
You really do touch and glide with the Z800EXR’s brilliantly-designed touch-screen. Not only can you opt to touch and shoot and touch and zoom, but probably the most impressive use of this feature is flicking your way through your photos on the large 3.5” LCD.  With a generous 460K dots, this screen is able to show every single detail in photos you capture and play them back in superb high resolution.

With its Dual Direction GUI and Dual Image Display, navigating though the Z800EXR’s functions is smooth and easy; the Dual Direction GUI detects the orientation of the camera and automatically switches the direction of the menu button accordingly (for shooting, playback, multi-viewing and image search), whereas the Dual Image Display function splits the screen in various ways to view multiple images at once, so you can scroll through your images quickly and easily to locate the one you are looking for.  Use it as a mini photo album and while-away many hours looking back over your photos and showing them off to friends and family.

Pocketable style
At a mere 16.9mm thick, this camera can be popped into a back pocket or small handbag and carried with you at all times ready to capture those unexpected photo opportunities that always happen when you don’t have your camera with you.

Stunning curves
Sleek, chic, and unashamedly sexy, the Z800EXR is available in the UK in 2 great colours: a gorgeous bright Red and a stunning matte Black. The choice is yours!

Internet friendly- for FACEBOOK/YouTube users
With its handy FACEBOOK and YouTube easy-web upload feature, you can decide which pictures and movies you want to post on-line and mark them in-camera for upload. The next time you connect the Z800EXR to a computer, and launch the MyFinePix Studio software, your photos and movies will upload with a few seconds. A great time-saving device!

Image Search
Ever found that due to the volume of photos on your memory card, you can never quickly find the one photo you are looking for? Well, that problem’s been solved! Fujifilm’s Image Search tool on the Z800EXR allows you to locate photos quickly and easily; search by Date, by Scene Position (landscape, portrait etc), by Face, and even by your Favourites star rating.  Genius!

More Photographic Functions for Advanced, Beautiful Pictures
Intelligent Image Stabilization for both stills and moviesNEW!
With a newly enhanced gyro sensor, the new image stabilization system promises further improved image quality with reduced blurring and noise in pictures and movies, even when shooting at the full 5x optical zoom or in very low-light. The new sensor is able to overcome handshake and can compensate for both sharp and wide hand movements, therefore it is no longer necessary to increase the ISO quite so much to freeze action, meaning you can achieve beautifully sharp low-light pictures at ISO400, rather than 800 or 1600.

Motion Panorama 360˚ for the Perfect All-Round Shot NEW!
A popular new technology that allows you to take “sweep panoramic shots” ever so easily. New to the EXR II sensor, you literally select “panorama mode”, press the shutter button, pan around and let go, that’s it! You’ll have a stunning 360˚ horizontal shot (shots can also be taken vertically if required).   Your home will soon become a gallery of your own panoramic shots*2 with gorgeous framed memories of romantic sunsets and faraway beaches.

Super Intelligent Flash
The FinePix Z800EXR is fitted with a class-leading flash control system that efficiently controls the flash power to produce beautifully balanced flash illumination across the foreground and background, even in macro mode. Gone are the ugly washed out shots where the subject is blasted with light and the background dark and under exposed. With the improved gyro stabilisation system, lower ISO settings can be used, meaning that slower shutter speeds give more balanced night portrait shoots, with smooth gradation and lower noise.

Fujifilm’s Intelligent Functions
Face Recognition
Taking Face Detection technology to the next level, Fujifilm’s Face Recognition technology allows you to pre-programme your camera to recognise up to eight friends/family. The Z800EXR will not only be able to search for pictures of your pre-programmed people quickly and easily, but also will optimise its settings for focus and exposure to favour your chosen few!

Pet Detection
The Z800EXR isn’t just all about people; it features some very clever Dog / Cat Detection technology, too. This works in a similar way to Face Detection, and can detect up to ten cats or dogs in a scene and optimises the settings for your four-legged friends rather than for any distracting background. Auto

Release perfect for photographs of babies and children NEW!
For those tricky shots of babies or children who will just not sit still, the Z800EXR incorporates a new mode to automatically fire the camera as soon as your subject looks straight at the lens.  Using Face Detection technology, the camera can ‘recognise’ when it can capture a front-on image of a human face, and will quickly secure the shot before attention is distracted.  It takes the guesswork out of taking photos of babies and is remarkably successful at capturing sharp, high quality shots with minimal fuss.

Have Fun with Your Pictures After Shooting
HD Quality for Both Movies and Stills
The Z800EXR features a high resolution HD movie mode (720p) with sound, and allows you to easily display ultra clear high definition photographs and movies on high definition televisions*3.

Favourites Rating NEW!
New to Fuji’s 2010 range of cameras is the ability to rate your pictures using a star rating system.  You can search images by the selected star rating, and view only your favourite ones.

Photobook Assist NEW!
Select the images you want to feature in your Photobook in-camera;  this task becomes even easier if you search by your top star rated images!  This will save time at a kiosk or computer downloading and organising which pictures to include in  your Photobook*2.  Or, you can simply enjoy viewing the selected images in an on-camera Photobook!

Z800EXR’s features at a glance:
1/2” 12 Megapixel second generation EXR sensor
Hybrid Auto-Focus System
3.5”, 460K touch-screen LCD
Fujinon 5x optical zoom
Intelligent Image Stabilization
Motion Panorama 360˚
Super Intelligent Flash
Auto-image-rotate, Dual Image Display
You Tube/FACEBOOK easy-web-upload
Face Detection, Face Recognition, Pet Detection
Image Search
Full HD Photos and 720p HD Movies
Photobook Assist

*1 Fujifilm research July 2010
Print service availability depends on region.
*3 HDP-L1 HDTV connection kit and a HDMI cable are required to view your photos & movies on HD ready TVs.

Fujifilm FinePix Z800EXR specifications

Sensor • 1/2" Super CCD EXR
• 12.0 million pixels
Image sizes • 4000 x 3000 (12M)
• 4000 x 2664 (3:2)
• 4000 x 2248 (16:9)
• 2816 x 2112
• 2816 x 1864 (3:2)
• 2816 x 1584 (16:9)
• 2048 x 1536
• 2048 x 1360 (3:2)
• 1920 x 1080 (16:9)
Movie clips • 1280 x 720 pixels (HD), 24fps
• 640 x 480 pixels
• With monaural sound
File formats • Still image : JPEG (Exif Ver. 2.3 )
• Movie: AVI (Motion JPEG) with sound
Lens • Fujinon 5x Optical zoom lens
• F 3.9- F4.7
• f=6.4mm - 32mm
• 35-175mm equiv.
Image stabilization Yes, Sensor-shift
Digital zoom Approx. 4x
Focus Mode
• Single AF
• Continuous AF
• TTL contrast AF
• Phase detection AF
AF area modes • Multi
• Centre
• Touch
Focus distance • Normal: Approx. 60cm/2ft to infinity / Tele: Approx. 1m /3.3ft to infinity
• Macro: Approx. 9cm-80m / 3.5in-2.6ft / Tele: Approx. 40cm - 80cm / 1.3ft. - 2.6ft.
Metering TTL 256-zones metering
ISO sensitivity • Auto
• ISO 100
• ISO 200
• ISO 400
• ISO 800
• ISO 1600
• ISO 3200
ISO3200 : M mode or lower
Shutter speed • Auto : 1/4 sec. to 1/1000 sec
• 4 sec. to 1/1000 sec
Aperture F3.9 / F6.4(Wide) F4.7 / F8.0(Telephoto)
Exposure Modes • Programmed AE
• Manual
Shooting modes • Portrait
• Portrait enhancer
• Landscape
• Sport
• Night
• Night(Tripod)
• Fireworks
• Sunset
• Snow
• Beach
• Underwater
• Party
• Flower
• Text
• Dog
• Cat
• Dynamic range
• Touch & Shoot
• Face recognition
• Face Detection
• Auto red-eye removal
• Film simulation
• Framing guideline
• Motion panorama 360
• Auto release

EXR mode:
• Auto
• HR Resolution priority
• SN High ISO & Low noise priority
• DR Dynamic range priority
White balance • Auto
• Preset (Fine, Shade, Incandescent light, Fluorescent light 1(Daylight), Fluorescent light 2(Warm White), Fluorescent light 3(Cool White))
Self timer 10sec. / 2sec. delay / Couple Timer / Group Timer / Auto-shutter(dog, cat) / Auto release
Continuous shooting Approx. 1.6frame/sec. max. 5frames
Flash • Auto flash (Pop-up)
• Effective range: (ISO 800): Wide: Wide : Approx. 30cm - 3.9m / 1ft. - 12.8 ft. Telephoto : Approx. 40cm - 3.2m / 1.3ft. - 10.5ft.
Macro :Approx. 30cm - 80cm / 1ft. - 2.6ft.
Flash modes Red-eye removal OFF: Auto, Forced Flash, Suppressed Flash, Slow Synchro.
Red-eye removal ON: Red-eye Reduction Auto, Red-eye Reduction & Forced Flash, Suppressed Flash, Red-eye Reduction & Slow Synchro.
LCD monitor • 3.5-inch Touchscreen TFT
• approx. 460,0000 pixels
• approx. 100% coverage
Digital input/output • USB 2.0 High Speed
Video output • HDMI (Type D)
• NTSC / PAL selectable
Storage • 30 MB Internal memory
• SD / SDHC memory card
Power • Rechargeable NP-45A Li-on battery
• CP-50 with AC power adapter AC-5VX (sold separately)
Weight (no batt) Approx. 141g (5.0 oz)
Weight (with batt) Approx. 158g (5.6 oz)
Dimensions 98 (W) × 59(H) × 20 (D) mm  (3.9 x 2.3 x 0.8(in))

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