Olympus announces ZUIKO DIGITAL ED 70-300mm 1:4.0-5.6
Olympus has today announced a new Zuiko Digital ED 70-300 F4.0-5.6 telezoom for its E-System DSLRs to be introduced in October. Slotting into Olympus' 'Standard' range alongside the existing 14-42 and 40-150 zooms the new lens lives up to the Four Thirds promise of lighter, more compact optics measuring 127mm (5") long and weighing a mere 620g. The 2x crop factor on the Four Thirds system gives this lens a field of view equivalent to a 140-600mm lens in 'old money' and a maximum magnification ratio of 0.5x for effective close-up performance, making it an attractive proposition for travel photographers for whom versatility is paramount.
Extreme zooming capability in a portable package
ZUIKO DIGITAL ED 70-300mm super telephoto lens: Zooming power with the Four Thirds advantage
London, 26 June 2007 – This autumn, Olympus introduces the ZUIKO DIGITAL ED 70-300mm 1:4.0-5.6. Designed for the specific demands of digital photography, this extreme telephoto lens delivers 4.28x zoom power – up to a phenomenal focal length equivalent of 300mm (600mm on a 35mm camera system). Despite such high-performance attributes, this ultra-compact model only weighs in at around half as much as its competition. This makes it the ideal travel lens to accompany any Four Thirds Standard digital SLR.
With magnification muscle extending to 300mm (600mm in 35mm equivalent terms), the ZUIKO DIGITAL ED 70-300mm 1:4.0-5.6 is remarkably powerful yet remains astoundingly portable: The lens measures a mere 127mm and weighs just 620g. Naturally, being based on the Four Thirds Standard, image quality is never compromised.
Three ED lens elements are integrated to ensure razor-sharp results across the entire zoom range by minimising chromatic aberration that can otherwise occur at long focal lengths. Furthermore, multicoated lenses have also been incorporated to reduce ghosting and flaring against backlight, while a circular iris helps to achieve smooth, soft background defocusing.
Telephoto macro shots from a minimum distance of 96cm in manual mode and 1.2m in autofocus are possible across the entire breadth of the focal range, giving the photographer plenty of working space for close-ups of difficult subjects. Moreover, full-on macro shooting with maximum magnification of 0.5x (equivalent to 1x on a conventional 35mm camera system) is possible, while the zoom range gives the photographer control over framing and composition without the need to change position.
The ultra-compact, lightweight super telephoto lens is a perfect complement for the recently-launched Olympus E-510. Thanks to an image stabiliser built directly into the camera itself, it protects shots against the effects of camera shake – even at the extreme zoom levels this remarkable lens enables.
The ZUIKO DIGITAL ED 70-300mm 1:4.0-5.6 will be available from late October 2007.
ZUIKO DIGITAL ED 70-300mm 1:4.0-5.6 – main features:
- Extreme telephoto capabilities from 70-300mm (140-600mm*)
- Ultra-compact dimensions (127mm) and low weight (620g)
- Based on the Four Thirds Standard
- 3 ED lens elements
- Excellent telephoto macro performance
- Compatible with all Four Thirds Standard cameras including Olympus’ recently introduced E-510 and E-410
* 35mm camera equivalent
Jun 24, 2010
Jun 24, 2010
Jun 18, 2010
Jun 8, 2010
|Owens Valley Milky Way by ed rader|
from Sign, sign, everywhere a sign..
|Break by Hank3152|
from Motion blur
|Camp by T bird|
from A Big Year - birds
|The Maasai Shepherd by cgravel|
from - African Man - (Portrait in Black and White + A Border)
Stanley Greene captured 'brutally honest' photographs in the war zones of the Middle East, Chechnya and Georgia. He was also one of the few African-American photographers working internationally.
Owners of Leica M cameras that suffer from peeling CCDs will be able to claim a free repair in the future so long as the camera was purchased within five years of the fault becoming apparent, the company has announced. Read more
No mic socket? No problem. In this video, Daniel Peters at Photo Gear News shows you how to make a lapel microphone using just a smartphone and a pair of earbuds.
The Carl Zeiss Jena BIOTAR 75mm F1.5 Red T lens is very rare and priced accordingly. It can be yours today for the low, low price of $15,000.
The MIT’s Computer Science and Artificial Intelligence Laboratory (CSAIL) has developed a drone that does not require any human control for recording tracking shots. Read more
In this terrifying video, Iraqi journalist Ammar Alwaely narrowly misses a sniper's bullet, which takes out his chest-mounted GoPro. Warning: strong language. Watch the video
A new report expects action camera growth to increase about 15% by 2021, with Ultra HD cameras driving demand. Read more
Profiles for Adobe Photoshop and Lightroom have been released for Irix's ultra-wide 11mm and 15mm primes. Like all profiles, these correct for distortion and vignetting.
An upcoming firmware update from DJI will cripple its drones unless they are 'activated' on the company's website. Live streaming will be turned off and flight radius/altitude will be limited.
Brent from ShareGrid rounds up the 10 most common products filmmakers are renting from one another for productions; chances are good you own one or more of them.
DaVinci Resolve is making strong moves to compete with Premiere and Final Cut Pro, including affordable control panels for colorists. According to Premium Beat, they're really good.
If you are not planning to fly your drone commercially you are not required to register it with the FAA anymore. This decision was handed down by a federal court in Washington, D.C.
Whether you're syncing a flash, wondering why banding is appearing in your image or getting strange images from your camera's silent shutter mode, the way your shutter works has a role to play. Here's what happens when you press the shutter button. Read more
William Vazquez travels all over the world documenting humanitarian work. He spoke to us about the challenges of his work, the importance of research and why a multitool and duct tape are your best friends in the field. Read more
These ten film cameras stand the test of time. They are easy to find, affordable and capable of excellent results. Read more
Photographer Aydın Büyüktaş uses a drone, 3-D rendering and Photoshop to create mind-bending landscapes.
They're offering tips for composing selfies and converting to black and white.
Whether you're seeking ultra-high resolution, first-rate autofocus or 4K video capture, there are some supremely capable 'semi-pro' cameras available. Find out which models we liked best in our updated semi-pro camera roundup. Read more
With composition specified by the director, drones may one day be able to navigate a movie set on their own.
Canon has made the previous version, 1.1.0 available for download again.
Impossible? Not if you have a fast lens and 5 stops of stabilization.
This 'strictly limited edition' is a refurbished original Polaroid 600 redesigned with a custom two-tone paint job.
Nikon today announced a reorganization of its corporate structure which will see several divisions and business units closed or merged. Read more
High school students from New York got he chance to shoot along with award-winning photojournalist Ron Haviv in Morocco.
VentureBeat reports that Monday's Surface Pro announcement will bring evolutionary updates to Microsoft's high-end Windows 10 tablet.
The Japanese Camera Journal Press Club has awarded Olympus three out of its four annual prizes after voting by photographic magazine editors and readers.
The photos are great, but whether drones should have been flying in a couple of these places is debatable.
It's not dead yet! A few years ago several high profile filmmakers convinced Kodak to keep making motion picture film. Now they need more facilities to process it.
We made a vlog about vlogging with the M6 (which we used to make the vlog).