Nikon announces Coolpix AW110 and S31 rugged waterproof cameras
CP+ 2013: Nikon has announced the Coolpix AW110 and S31 tough, waterproof cameras. The AW110 is the more resilient and feature-packed of the two. It features a 16MP BSI CMOS sensor, OLED screen and a 28-140mm equivalent stabilized zoom. It is waterproof to 18m (59ft) and shockproof from a height of 2m (6.7ft) and includes both GPS and Wi-Fi. The S31 is built around a smartphone-sized 10MP sensor and includes a 29-87mm equivalent lens. It's waterproof to 5m (16.5ft) and shockproof from a height of 1.2m (3.6ft).
THE NEW FAMILY-FRIENDLY NIKON COOLPIX S31 AND THE ACTION-ORIENTED COOLPIX AW110 ARE READY TO TAKE ON LIFE’S ADVENTURES
MELVILLE, N.Y. (January 28, 2013) – Today, Nikon Inc. introduced both the COOLPIX AW110 and COOLPIX S31, two innovative yet durable compact cameras for those who want to preserve every fun and action-packed moment as well as share them with friends and family. Waterproof, shockproof and freezeproof1, the rugged AW110 is built to handle the elements, whether hiking up a mountain, hitting the slopes or riding the surf. Nikon’s newest tough camera also offers built-in Wi-Fi® connectivity2 for sharing, Full HD 1080p video capabilities and a slew of advanced features that adventurers covet, including GPS and underwater shooting modes. The COOLPIX S313 provides the reliability that allows every member of the family to preserve their own special memories. Complete with fun shooting modes and a simple yet intuitive user interface, the resilient S31 is a family camera that can be confidently carried to the pool or around the jungle gym.
“The COOLPIX AW110 and COOLPIX S31 are exciting new additions to the COOLPIX camera lineup; both are uniquely designed to complement the needs of different consumers. The COOLPIX AW110 is designed to cater to outdoor enthusiasts who need a camera that can keep up with their active lifestyle, while the COOLPIX S31’s easy-to-use interface is great for family members young and old who seek to capture lasting memories,” said Bo Kajiwara, Vice President of Marketing, Planning and Customer Experience, Nikon Inc. “Whether conquering your desire for exploration while snorkeling or simply capturing a family day at the park, Nikon’s newest cameras offer the performance, features and image quality users have come to expect from the COOLPIX line.”
The Nikon COOLPIX AW110: Durable Performance for the Outdoor Adventurer
The COOLPIX AW110 is the ultimate point-and-shoot camera for the outdoor enthusiast that demands exceptional image quality and sharp, clear HD video from a compact body. Ready for the toughest conditions, this rugged camera sports a fun and innovative feature set designed to capture, preserve and share every moment of a user’s active lifestyle. Waterproof (up to 59 feet), shockproof (up to 6.7 feet) and freezeproof (down to 14° F), the AW110 is a versatile and feature-rich companion, above and below sea level. GPS technology is also enabled, allowing a traveler to track his or her adventure from beginning to end, down to the exact longitude and latitude where an image or video is captured. The COOLPIX AW110 also features built-in Wi-Fi® connectivity2, allowing the image data transfer of any outdoor adventure to compatible smart devices for upload to social networking services or sharing with friends and family through the Wireless Mobile Adapter Utility2 application. Wireless remote camera control is also possible using a compatible smartphone or tablet when using the application.
Beneath its rugged exterior, the AW110 features a 16-megapixel backside illuminated (BSI) CMOS sensor that helps create sharp, beautiful images and HD video even in challenging lighting conditions. The camera also has a NIKKOR 5x optical zoom lens with lens-shift Vibration Reduction (VR) that allows the photographer to get close up to a subject from a distance, as well as the ability to record Full HD (1080p) movies with stereo sound. The COOLPIX AW110 features a 3-inch, OLED display for easy menu access and precise image preview, alongside an intuitive graphic user interface (GUI) that makes it easy to navigate several fun and intelligent shooting modes, including Easy Auto Mode and the Smart Portrait System, while Special Effects can be easily applied to still images and HD video.
The Nikon COOLPIX S31: Every Family Member Can Capture Beautiful Images, Worry Free
Ready for every precious family moment, the 10.1-megapixel COOLPIX S31 allows every family member young and old to capture beautiful photos with ease, whether on vacation or at the pool. Housed in a compact, durable body that is waterproof (up to 16.5 feet), shockproof (up to 3.6 feet) and dustproof1, this point-and-shoot takes the worry out of photography regardless of the setting or situation. Clear and precise images or HD video are made possible with the help of a 3x optical zoom (29-87mm equivalent) NIKKOR lens, and a dedicated video record button creates an effortless transition from stills to video.
A 2.7-inch LCD display supports an enhanced easy and intuitive graphic user interface (GUI) that allows for simple navigation and several shooting and playback modes designed to make photography simple and fun when using the S31. The camera allows the user to instantly show off his or her favorite family moments using unique playback options including in-camera slide shows and photo albums. Image editing and playback filter effects can also be applied to both stills and video, offering the opportunity to add a personal touch to every family memory. The COOLPIX S31 features functions that make shooting simpler than ever before.
Pricing and Availability:
The COOLPIX AW110 will be available in Orange, Black, Camouflage and Blue in February 2013 for a suggested retail price of $349.95*. The COOLPIX S31 will be available in White, Blue, Pink, Brown and Yellow, also in February 2013, for a suggested retail price of $119.95*.
In order to give consumers a more effective way to understand the benefits of each COOLPIX camera and to help users determine the best camera to fit their lifestyle, Nikon has segmented the COOLPIX series into five categories: Advanced Performance, Fun & Innovative, Ultra-Slim Zoom, Comfort Long Zoom and Budget Friendly. For more information about these and other COOLPIX cameras, please visit www.nikonusa.com.
2 WI-FI SPECIFICATIONS AND COMPATIBILITY
- Cameras having Wi-Fi® capability can only be used with a compatible iPhone®, iPad®, and/or iPod touch® or smart devices running on the Android™ operating system. The Wireless Mobile Adapter Utility application must be installed on the device before it can be used with these cameras.
* SRP (Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.
|Nikon Coolpix AW110||Nikon Coolpix S31|
|Max resolution||4608 x 3456|
|Effective pixels||16 megapixels||10 megapixels|
|Sensor photo detectors||17 megapixels|
|Sensor size||1/2.3" (6.17 x 4.55 mm)|
|ISO||Auto, 125, 200, 400, 800, 1600||Auto, 80, 100, 200, 400, 800, 1600|
|Boosted ISO (maximum)||3200|
|White balance presets||7|
|Custom white balance||Yes|
|Image stabilization notes||Lens-shift and Electronic VR (still pictures), Lens-shift VR (movies)|
|Optics & Focus|
|Focal length (equiv.)||28–140 mm||29–87 mm|
|Digital zoom||Yes (up to 4x)|
|Manual focus||Yes (with 99 focus areas)|
|Normal focus range||50 cm (19.69″)|
|Macro focus range||1 cm (0.39″)|
|Number of focus points||9|
|Screen / viewfinder|
|Screen type||OLED monitor|
|Minimum shutter speed||4 sec|
|Maximum shutter speed||1/1500 sec|
|Flash range||5.20 m|
|Continuous drive||8.0 fps|
|Exposure compensation||±2 (at 1/3 EV steps)|
|Videography notes||Full HD: 1920x1080p / 30fps HD: 1280x720p / 30fps HS 1920x1080 / 15fps HS 1280x720 / 60fps HS 640x480 / 120fps HS 320x240 / 240fps iFrame® 540: 960x540 / 30fps Movie file format: MPEG-4 AVC H.264 VGA: 640x480|
|Storage types||SD / SDHC/SDXC|
|Storage included||26 MB|
|USB||USB 2.0 (480 Mbit/sec)|
|Environmentally sealed||Yes (Waterproof, Shockproof, Dustproof, Freezeproof)|
|Battery description||Nikon EN-EL12 Lithium-Ion battery|
|Battery Life (CIPA)||250||260|
|Weight (inc. batteries)||193 g (0.43 lb / 6.81 oz)||185 g (0.41 lb / 6.53 oz)|
|Dimensions||110 x 65 x 25 mm (4.33 x 2.56 x 0.98″)||105 x 65 x 42 mm (4.13 x 2.56 x 1.65″)|
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