Epson, the creators of PIM (Print Image Matching) has today announced yet another standard. This time it's called PIM II (this could turn into a Rocky series) in addition to the original set of parameters PIM II now understands embeded noise reduction and custom scene flags. To me this is just another confusing standard for users who are STILL not getting reliable colour matching between their digital camera and their printer. None of the solutions put forward so far (PIM, PIM II or EXIF 2.2) are the real solution.

Press release:

Epson Announces PRINT Image Matching II -- Expanding the Possibilities for Creating Perfect Prints Automatically

P.I.M. Technology Now Offers the Industry's Broadest Coverage of Digital Camera Brands and Models for Easy and Automatic Print Matching and Optimization

Epson America, Inc. today announced PRINT Image Matching II (P.I.M. II), an expansion of the industry-leading digital photo print matching technology. With P.I.M. II, PRINT Image Matching is now compatible with the widest range of digital cameras, software and printers in the industry.

About PRINT Image Matching II

P.I.M. II automatically optimizes digital photos from P.I.M. II-equipped digital cameras. P.I.M. II expands on the original P.I.M. technology by adding and improving adjustment parameters. Now, with fourteen image control parameters (two more than the original P.I.M. technology) including "noise reduction" control and "custom scene" settings, P.I.M. II provides the most complete solution available today for automatic print optimization. P.I.M. II can also now be implemented with TIFF (RGB type) images in addition to the more common JPEG capture file formats.

Products that incorporate the new P.I.M. II technology are also completely backward compatible, enabling customers to seamlessly continue using devices that utilize original P.I.M. technology if they choose to. The Epson Stylus(R) Photo line of printers will support the original P.I.M., P.I.M. II as well as Exif Print technology, a new standard for digital cameras published recently by the Japan Electronics and Information Technology Industries Association (JEITA).

"With the announcement of PRINT Image Matching II, Epson continues to push the envelope in delivering effective and easy solutions for attaining the best possible prints from digital cameras," said Keith Kratzberg, director, photo imaging, Epson. "P.I.M. II furthers Epson's quest to deliver the perfect photo printing solutions for professionals and amateurs alike."

PRINT Image Matching Support and Availability

The first P.I.M.-compatible products began shipping in summer 2001, and there are now over 38 P.I.M.-enabled products from 16 manufacturers of digital cameras, photo printers and software. P.I.M. partners include ArcSoft, Asahi Optical Co. Ltd. (Pentax Corporation), Casio Computer Co. Ltd., JVC (Victor Company of Japan Ltd.), Konica Corporation, Kyocera Corporation, Matsushita Electric Industrial Co. Ltd. (Panasonic), MGI, Minolta Co. Ltd., NewSoft, Nikon Corporation, Olympus Optical Co. Ltd., Ricoh Company Ltd., Sanity Software, Sanyo Electric Co. Ltd., Sony Corporation, Toshiba Corporation and Ulead Systems Inc.

Seiko Epson has worked closely with digital camera manufacturers to implement P.I.M. and to give customers the benefits of printing beautiful photos easily from photo optimized inkjet printers. Currently, there are over 30 digital camera models worldwide that support the original P.I.M. and several P.I.M. II cameras were recently announced. P.I.M. II-enabled cameras announced to date include the Casio EXILIM EX-S1 and EX-M1; the Minolta DiMAGE 7i and DiMAGE F100; and the Pentax Optio 330RS and Optio 430RS. Additional P.I.M. II camera announcements are expected to be made throughout the year.

The P.I.M. II plug-in for Adobe Photoshop 6.0, 7.0, and Elements will be released in summer 2002 and can be downloaded from the P.I.M. Web site free of charge. All of the current EPSON Stylus Photo printers -- the Stylus Photo 785EPX, 820, 890, 1280 and 2200 (as well as the 780 model) -- are P.I.M. compatible. In July, customers of these products can receive a P.I.M. II upgrade by downloading a free software patch that will upgrade EPSON Film Factory (Version 2.1 or later) to support P.I.M. II. This simple download is all the customer needs to upgrade to P.I.M. II -- a new printer driver is not needed. A complete and current list of P.I.M.-compatible products is available at