Olympus creates 60mm F2.8 Macro and promises 17mm F1.8 for Micro Four Thirds
Photokina 2012: Olympus has launched two lenses for the Micro Four Thirds system, including the M.Zuiko Digital ED 60mm 1:2.8 Macro, and announced it is developing a 17mm F1.8 fast prime. It has also made an unusual 15mm F8 'body cap lens' that's just 9mm thick. The final lens is a special edition black version of its existing high-end 12mm F2.0 prime. The 60mm Macro will cost around $499/£429, and the black 12mm F2.0 will be $1099/£849.
Olympus Micro Four Thirds system gets four more lenses
New M.ZUIKO lenses cover all the bases from high-end Macro to go-anywhere Body Cap
Hamburg, 17 September 2012 – Olympus promised owners of PEN and O-MD cameras the full array of dedicated interchangeable lenses and accessories – and the launch of four new Micro Four Thirds lenses comes good on that pledge. This new generation offers optical engineering of the highest standard for anyone who appreciates top level image quality – from macro enthusiasts to snap-happy PEN owners and ambitious hobby photographers with an eye for outstanding design. The new splash and dust-proof M.ZUIKO DIGITAL ED 60mm 1:2.8 (120mm*) Macro lens is ideal for use outdoors. Near silent focusing and 1:1 magnification as close as 19cm makes this robust lens perfect for high-resolution close-ups of the natural world, but its imaging potential is impressive wherever you shoot. Beautiful circular bokeh, a practical Focus Limit switch and virtually non-existent spot flaring make it an extremely attractive addition for owners of the high-end O-MD E-M5, or of course a PEN. The high-grade, large aperture M.ZUIKO DIGITAL 17mm 1:1.8 (34mm*) lens is currently under development. This stylish, compact beauty will incorporate a sophisticated focusing mechanism designed especially for top-notch snapshot photography. The third lens of the quartet is a collector's item. An elegant, limited-edition black version of the existing M.ZUIKO DIGITAL ED 12mm 1:2.0 (24mm*) wide-angle 'Street Photography' lens, including a metal lens hood and cap. Last but not least, the super affordable and ultra-slim 15mm (30mm*) 1:8.0 Body Cap lens is all about shooting on the fly, ideally with a PEN. The 17mm goes on sale in early 2013, whereas the other three will be available from October 2012.
M.ZUIKO DIGITAL ED 60mm 1:2.8 Macro lens
In terms of sheer image quality, this handsome lens gives PEN, and in particular O-MD owners, the potential to capture images on a par with high end Four Thirds cameras using a ZUIKO DIGITAL ED 50mm 1:2.0 macro lens – but with significantly less outlay. With its dust and splash-proof housing and excellent macro credentials, its natural habitat is just that: the natural world outside. At 19cm and 1:1 magnification, close-ups of animal and plants come to life in spectacular fashion, with high resolution and contrast edge-to-edge. And in bright light, its multi-layer ZERO (ZUIKO Extra-low Reflection Optical) lens coating halves the effects of ghosting and flaring compared to similar conventional coatings.
M.ZUIKO DIGITAL ED 17mm 1:1.8
This is an extremely bright, large-aperture, high-resolution lens and a must have for anyone looking to capture exceptional images on the spur of the moment. The M.ZUIKO DIGITAL ED 17mm 1:1.8 is packed with the same advanced optical technologies that have proved so successful on other high-end Olympus lenses, including the silver version of the M.ZUIKO DIGITAL ED 12mm 1:2.0 'Street Photography' lens launched earlier this year. Attractive circular bokeh is a common strength, with none of the off-axis aberration or colour fringe effects that can otherwise spoil your shot. Both lenses also make it especially easy to set the depth of field for stills with intentional background blurring. Snapshot specialists will appreciate built-in depth of field and distance indicators that show the distance at which objects are in focus, so you can focus instantly without having to look at the camera display. These indicators come into play in Manual mode, which you activate by pulling back the focus ring.
Special-edition M.ZUIKO DIGITAL ED 12mm 1:2.0
Collectors will be counting down the days to the launch of this limited edition designer piece that comes as a kit with a matching lens hood and cap – all in classic black. With its wide-angle capacity and fast aperture, the M.ZUIKO DIGITAL ED 12mm 1:2.0 lens performs superbly in low-light and snapshot situations where a flash or tripod would be inappropriate – and is of course ideal for capturing high-quality landscapes and other broad shots. As an Olympus system lens, it also benefits from the Image Stabilisation (IS) built into every new Olympus camera. Most rival wide-angle lenses don't come with stabilisation technology, which can leave you susceptible to shake and blurring with cameras that don't have built-in IS of their own.
15mm (30mm*) 1:8.0 Body Cap
An ultra-slim cap and flexible, fixed-focus, fixed-aperture lens in one; this is an ideal first accessory for the powerful new PEN Lite and PEN mini. PEN cameras famously combine portable dimensions with ease-of-use for go anywhere SLR-quality imaging, and the Body Cap stays true to that philosophy. It adds a mere 9mm to the depth of your camera so you can still slip it into a jacket pocket with the confidence that sensitive components will be safe from dust, scratches and smears. When you pull it out again, you'll be able to capture subjects on the spur of the moment from one metre to infinity – with no need to focus and without attaching a full sized lens. For close-ups, there's a lever to extend the focus range to just 30cm from your subject.
Availability, accessories and prices
With the exception of the M.ZUIKO DIGITAL 17mm 1:1.8 lens, all these lenses will be available from October. The M.ZUIKO DIGITAL ED 60mm 1:2.8 Macro lens will cost just £429 and is compatible with a host of dedicated Olympus accessories. These include the specialist macro RF-11 ring flash and TF-22 twin flashes (in combination with the optional FR-2 adaptor ring). The special-edition M.ZUIKO DIGITAL ED 12mm 1:2.0 Street Photography lens will retail for £849, which includes the matching metal lens hood and cap. The 15mm 1:8.0 Body Cap lens for PEN is a bargain at just £70. The M.ZUIKO DIGITAL 17mm 1:1.8 lens is currently at the development stage and more details will be announced nearer the launch.
* 35mm equivalent.
|splat by Eb Swarbrick|
from Album cover for a rock band
|Madagascar1 by Jaklab|
from Mind and matter - the creations of humanity.
CVS is banning digitally altered beauty imagery on its store-brand beauty products, and plans to mark other brands' images as "Digitally Altered" if they're not up to snuff by the end of 2020.
Canon has announced that it will introduce a series of printers that allow users to refill the ink tanks themselves—a surprising shift that could, in theory, save customers quite a bit of money.
Adventure and lifestyle photographer Lucy Martin put together a useful little video that goes over her 18 favorite Lightroom shortcuts—a great guide for beginners.
Following a series of allegations of sexual misconduct against Bruce Weber and Mario Testino, magazine publisher Conde Nast has severed ties with both of the famed fashion photographers, and released a code of conduct for future photo shoots.
Photographer Christopher Payne captures the 'colorful world of craft and complexity' you'll find in the General Pencil Company's factory in Jersey City... and almost nowhere else.
A new feature in the Google Arts & Culture app compares your facial features to its database of thousands of artworks, finding your fine art "doppelganger."
Recently, we spent a day in Los Angeles with photographer, cook and food blogger Kylie Mazon. Join us and see how Kylie approaches the challenge of shooting lifestyle and promotional images for a downtown hotel with the Canon EOS M6.
Leica has announced a pair of short telephoto lenses for its SL full-frame mirrorless camera. The APO-Summicron-SL 75mm and 90mm F2 ASPH lenses feature an apochromatic design to reduce chromatic aberration, one aspherical element and minimum focusing distances of around 0.5m.
The Panasonic G9 is the brand's top-tier stills camera. We've updated our already large sample gallery with even more photos to enjoy.
The latest product of Huawei's collaboration with Leica is a smartphone with a great all-around imaging feature set that left us very little to complain about.
In this quick video, award-winning travel photographer Bob Holmes shares nine of his most basic and straightforward tips for finding great images, even when you're in a rut.
Gudsen has launched a new gimbal that’s aimed at mirrorless photographers. With a payload of 3.9lbs/1.8kg, the new Moza AirCross can provide stabilization to a mirrorless body even fitted with a cinema lens and a new in-handle option can provide power to Sony and Panasonic cameras.
The Lensbaby 46mm Macro Kit comprises of three stackable filters with different magnification levels, which can be combined with several of the company's "bokeh effect" lenses.
Nikon Rumors is reporting that an upcoming full-frame mirrorless camera from Nikon will sport an all-new "Z-Mount" with an extremely short flange distance of just 16mm.
A lot of people still have positive associations with the Kodak brand and its iconic logos, but it’s worth clearing something up: not everything with the Kodak name on it has much connection to a bunch of clever people in Rochester, New York.
A leaked image of a Galaxy S9 retail box indicates the new model might come with a variable aperture lens and a super-slow-motion video mode.
The portable little scanner features a 3.5-inch color screen, an integrated SD card slot for saving your scans, adapter trays for different types of film, and an HDMI port for viewing your scans directly on an external display.
Yesterday, Canon Italy and Canon Spain accidentally shared a composite photo that contained stolen elements shot with a Fujifilm camera. Today, in a response on social media, the company somehow managed to make things worse.
We've got a pair of Sigma 16mm F1.4 DC DN lenses in the office: one for Micro Four Thirds and the other for Sony E-mount. In this article we have some impressions of the MFT version, as well as some other lenses in this class worth considering.
Most wedding photographers are probably open to a little bit of feedback from their clients, but one Hong Kong couple was reportedly so upset, they provided their photographer with a detailed 30-page report full of their grievances!
It appears Huwei's ties to the Chinese Government and a fear of espionage have played a role in AT&T's decision not to offer the Huawei Mate 10 Pro and it's Leica-branded dual camera to customers in the United States.
The Autel Robotics EVO looks like the first serious competitor for DJI's Mavic Pro Platinum. With a better remote, slightly better camera, and a slightly cheaper price tag, this drone could steal some serious Mavic market share.
Sony has released firmware version 2.00 for its flagship a9 mirrorless camera. The most notable improvements are to continuous AF, but overall stability has been addressed, as well.
Kodak just debuted a bitcoin mining machine for rent at CES, leaving photographers slack-jawed and confused, and cryptocurrency mining experts balking at what they claim is an outright scam.
Hong Kong drone manufacturer Yuneec has announced three new drones at CES including an update to the Typhoon H with a bigger sensor with more resolution and the ability to shoot 4K at 60fps.
Oops. In their rush to post a pretty picture last night, multiple Canon social media accounts accidentally shared a composite, huge portions of which were stolen and shot with a Fujifilm X-T1.
We've published our studio test scene for Panasonic's video-focused Lumix DC-GH5S Micro Four Thirds camera. Have a look to see how it stacks up against the GH5 and Sony's a7S II.
LaCie's new DJI Copilot hard drive was purpose built for drone photographers and videographers who want to back up and even review their full resolution photos and video on-the-go.
The next Samsung flagship smartphone—which might be the first smartphone with a variable aperture lens—is not being announced or even teased at CES, as previously thought. Instead, Samsung confirmed that the phone would arrive in February.
"What bothers me more than the fact that these photographers missed the play of the game, is the amount of 'bashing' that they are being subject to on many social media platforms [...] as an industry, WE ARE BETTER THAN THAT!"