Pre-Photokina 2002: Olympus has today announced the C-730 Ultra Zoom. Based on the C-720 Ultra Zoom (announced just four months ago) the 730 features a three megapixel CCD sensor, a 10x optical zoom lens (back to its roots), flash terminal and a unique storage 'dual slot' which can take either the new xD-Picture Card or SmartMedia. The camera also features a new higher resolution 180,000 pixel EVF (Electronic Viewfinder) and histogram mode.
Press Release (Olympus UK):
The Olympus CAMEDIA C-730 Ultra Zoom
A new high-end 3.2 megapixel sensation with 10x optical zoom in the digital Ultra Zoom market segment
Hamburg, 12 September 2002 - Once again, Olympus confirms its leading role in the digital camera market with the CAMEDIA C-730 Ultra Zoom - the world's first digital camera to combine a 3.2 million pixel resolution with a 10x optical zoom. Its magnification power is enhanced by a 3x digital zoom. Together this provides for 30x zooming power - equivalent to 1140 mm with a 35 mm camera - in a very compact, ergonomic form. An improved, high resolution electronic viewfinder provides the user with a clear image. Refined automatic functions and pre-set shooting modes, such as for landscapes and sports, assure optimum results with the minimum of effort. For the more advanced photographer, the C-730 Ultra Zoom permits manual operation of many settings, like aperture and shutter speed, via easy-to-use controls. Preferred shooting set-ups can be saved in four "My Mode" folders. Furthermore, the camera incorporates a histogram and noise reduction function. This is also the first Olympus model to accept the new, innovative digital photo storage standard, xD-Picture Card. Saving information, such as the shooting, white balance and flash modes used, in the new Exif 2.2 standard means that compatible printers can intelligently apply this data to produce optimal printed results.
Capturing life in all its detail
The camera's 3.2 megapixel resolution is complemented by a very bright (f2.8 - 3.5), high-quality optical system. Comprising ten elements, including two aspherical lenses, arranged in seven groups, its lens assures shots are captured in great clarity. With its 10x optical zooming power (corresponding to 38 - 380 mm on a 35 mm camera) and 3x digital zoom, providing a maximum of 30x magnification, the C-730 Ultra Zoom brings the user extremely close to the action and is therefore ideal for such subjects as wildlife and sports. At the other end of the scale, super macro mode lets shots be taken from as close as only 4 cm away.
A pixel mapping function automatically calibrates the CCD chip and processor to help produce even sharper contrast, brighter colours and fewer image errors. The Olympus-developed TruePic technology also optimises sharpness, contrast, colour purity and gradation.
With 180,000 pixels, the resolution of the electronic viewfinder is over 60% higher than those of the other Olympus Ultra Zoom models (110,000 pixels) so the photographer is ensured an especially clear image when framing the shot.
Creative control, precision operation
Shooting in the full AUTO or Program modes, the first-time user can achieve
great results at the press of the release. Those wishing to experiment
with depth of field, shutter speed and exposure in general will enjoy
the Aperture Priority, Shutter Priority and full Manual modes. Scene programs
optimised for landscapes, sports, portraits, self-portraits, landscape
portraits and night scenes can be effortlessly accessed via the virtual
dial. Four "My Mode" settings are on hand that can save the
photographer's preferred shooting parameters. Up to 11 exposures can be
taken in normal sequence mode at a rate of 1.2 frames per second (in HQ
mode). Using the movie mode, the camera records 160 x 120 pixel video
sequences lasting more than
200 seconds (on a 16 MB card or larger, without sound).
The C-730 Ultra Zoom is equipped with a range of precision metering systems and special functions to ensure best results. Three exposure metering modes are available. Digital ESP takes readings from various points in the frame and intelligently processes the data to determine the optimal settings. Spot metering adjusts the exposure to suit the central area in the frame, while multi spot sets the exposure based on the average value from up to eight points selected by the user. A histogram displays brightness distribution of both captured and live images in a graphic form to allow the exposure to be checked.
Besides the highly-accurate contrast detection autofocus, manual focusing is also possible. In addition to auto and one touch white balance, this camera offers one pre-set mode each for daylight, overcast scenes and tungsten light and three for fluorescent light. Seven flash modes are included for shooting in darkness or low light. The noise reduction function helps give shots with long exposure times, such as night-time cityscapes, the brightness and clarity they really need to come alive.
Compatible with the innovative xD-Picture Card
This is the first Olympus digital camera to support the new digital photo storage standard xD-Picture Card - the world's smallest* digital memory card for digital cameras. Media offering capacities between 16 and 128 MB will initially be available and a card with 256 MB is expected by Christmas. Capacities of up to 8 GB are planned for the future. Very durable and robust, they impress with speedy data transfer rates and a competitive price. Ever since entering digital photography, Olympus has aimed to provide the consumer with a complete system. Through a range of accessories like a PC Card adapter and USB card reader xD-Picture Cards will offer outstanding compatibility and connectivity with other portable data storage solutions and peripheral devices. An adapter that will allow xD-Picture Cards to be inserted in cameras with Compact Flash slots is planned for release in October 2002. Besides xD-Picture Cards, the C-730 Ultra Zoom also accepts the well-known SmartMedia cards.
* August 2002
Software and accessories for more possibilities
Trouble-free connection and fast data transfer to a PC is assured by the USB cable supplied with the camera and USB AutoConnect support. With the help of the Olympus CAMEDIA Master 4.0 software (also included with the camera), the user is able to process, edit, organise and print the photos. The upgrade, CAMEDIA Master Pro, can be purchased online from the Olympus website and offers additional features, such as a back-up function, email and a facility to create HTML albums.
The optional TTL external flash system CAMEDIA FL-40 may be attached via the camera's 5-pin connector to provide greater illumination power and versatility. It takes measurements "Through The Lens" and permits both automatic and manual flash control.
Optional lens converters increase the camera's wide angle capabilities
(0.8x converter WCON-08) and enable stunning macro shots
The C-730 Ultra Zoom will be available from around the middle of October 2002.
Olympus C-730 Ultra Zoom Specifications
|Sensor||1/2.7" 3.3 megapixel (primary CFA)|
|Effective pixels||3.2 megapixels (JCIA standard)|
2048 x 1536 / 2048 x 1360 (3:2)
|Image format|| TIFF
JPEG (Exif 2.2)
|Lens|| Olympus 10x, 38 - 380
F2.8 - F3.5
10 elements in 7 groups (2 aspherical)
|Auto focus||TTL contrast detect|
|Focus range|| Wide: 0.6 m - Infinity
(2.0 ft - Infinity)
Tele: 2.0 m - Infinity (6.6 ft - Infinity)
Macro: 0.1/1.2 - 0.6/2.0 m (3.9/47.2 in - 2.0/6.6 ft)
Super-macro: 0.04 m - ?? (1.6 in - ??)
|Digital zoom||Yes, up to 3.0x|
|Metering|| Digital ESP
|Exposure modes|| Program AE
|Scene exposure modes|| Landscape
|Noise reduction||Yes (can be enabled)|
Program AE: 16 - 1/1000 sec
|Apertures|| Wide: F2.8 - F8.0
Tele: F3.5 - F8.0
|Exposure compensation||+/- 2.0 EV in 0.3 EV steps|
|AE Bracketing|| 1/3, 2/3 or 1.0 EV
3 or 5 images
|White Balance|| Auto
Fluorescent (1, 2 or 3)
'One touch' manual
|Flash modes|| Auto
Slow Sync (front or rear curtain sync)
Slow Sync with red-eye reduction
|Flash range (ISO 100)|| Wide: 0.1 - 5.5 m (0.3
- 18.0 ft)
Tele: 1.2 - 4.4 m (3.9 - 14.4 ft)
|Continuous|| High speed: 2.4 fps,
max 3 images (HQ)
Low speed: 1.2 fps, max 11 images (HQ)
|Movies|| HQ: 320 x 240, 15 fps,
no audio, up to 48 sec
SQ: 160 x 120, 15 fps, no audio, up to 211 sec
|Picture effects|| Sepia
Black & White
|Viewfinder|| Electronic Viewfinder
|LCD monitor|| 1.5" TFT LCD
|Self timer||12 secs|
|Memories||Up to 4 user memory banks|
USB (storage class)
Flash terminal (5-pin Olympus for FL-40 flash)
|Power|| 4 x AA batteries (NiMH
or 2 x CR-V3
|Dimensions||108 x 76 x 78 mm (4.3 x 3.0 x 3.1 in)|
|Weight (no batt)||310 g (10.9 oz)|
|Hot Air Balloons Over Bagan by User9320321874|
|Blue mood by darub|
from Fixed lens shootout.
|Yellow Warbler by LeeS|
from A Big Year - birds
|Waiting for the Parade by tcoker1103|
from - La Vida Loca - (Black and White Street Photography+ A Border)
The Pictar grip provides a number of customizable physical controls for your iPhone camera, but at its price point we would like to see better materials and build quality.
Peak Design's 'consider every detail' approach shines in the Everyday Backpack. While expensive, it's one of the best options out there for a photographer who needs to pack a lot of stuff in addition to gear.
If you're thinking of using Canon's sports glass on the Sony a9, think again. The ultra-fast camera slows way down when you attach off-brand glass.
The Polish town of Katowice is not known as an area of beauty, but as all photographers know, that doesn't mean that beauty can't be found if you know where to look. Mariusz Pietranek used a drone to look down on the colorful sedimentation tanks at an ironworks.
New York Times video journalist Ben Solomon spent a harrowing three weeks accompanying Iraqi Major Sajjad al-Hour as he and his men fought to retake Mosul from I.S. forces.
The 3D VR camera launched through a crowdfunding campaign in 2015 goes on sale beginning June 26.
Noctilucent clouds, a crescent moon and Venus were visible in the pre-dawn sky over Budapest yesterday. Photographer György Soponyai captured NASA's astronomy picture of the day.
Squirming pets won't sit still for photos? A Kickstarter campaign is looking to help.
Find out how Chris Burkard shifted from editorial photography to his true passions: landscapes, conservation and, of course, surfing.
The updated EyeEm app scans your camera roll and picks images that are composed particularly well, have the best quality, or highest chance of selling on EyeEm Market.
It's three years old but still a solid option for a Micro Four Thirds shooter looking for a high-quality, fast, wide-angle prime. Take a look at how we got along with it.
Tamron has announced the longest all-in-one zoom lens currently available, the 18-400mm F3.5-6.3 Di II VC HLD. Designed for Canon and Nikon crop-sensor cameras, the lens will be available in July.
When you're ready to step-up to full-frame from an entry-level or midrange camera, the choices can be overwhelming. Find out which models came out on top in our $1200-2000 enthusiast ILC roundup.
Just a guy wearing a VR headset, smashing invisible Goombas in Central Park.
NASA's Mars Reconnaissance Orbiter captured this gorgeous aerial photo of the Martian landscape. And if you look really close, you can actually see the Mars Curiosity rover in the very middle.
The city of Laguna Beach, California has provided some clarification around the kinds of photography permits it offers.
Later this year, a VR180 camera will be Joining Yi's Halo and 360 VR cameras, which will offer stereo 3D capture, yet be as easy to use and compact as a 2D camera.
Caltech researchers have developed an 'optical phased array' chip that uses time delays instead of a lens to focus the incoming light.
Pricing and shipping have finally been revealed for two highly anticipated lenses from Sigma, announced in February.
These macro photos of clouds of paint billowing through clear water might look like high-quality CGI, but they're real photographs. And photographer Alberto Seveso told us how they were made.
Facebook is testing a feature that prevents people from saving, sharing, or even taking a screenshot of your profile picture.
We've reshot the Sony a9 in our studio. The short story: it's sharper! The long story... well you can read it all here.
The collection will be officially launched during the Europeana Transcribathon Campus Berlin 2017 crowdsourcing event which will be held on 22 and 23 June at the Berlin State Library.
Light gives us some insight into the preparations for the launch of the pre-order shipments of its much anticipated L16 multi-lens camera.
OnePlus co-founder Carl Pei has confirmed in a tweet that the second lens on the back of the OnePlus 5 uses a 1.6x optical zoom and that digital zoom is used to reach the claimed 2x zoom factor.
Fujifilm recently unveiled the second in its series of affordable cine lenses, the MK50-135mm T2.9. We got our hands on it for a couple days and took it for a spin.
Leica's first attempt at an M-series digital rangefinder was rough around the edges, but set a pattern for all of the cameras that came after it. In this week's Throwback Thursday article, Barney remembers the M8.
No stranger to extreme situations, legendary climber and filmmaker Jimmy Chin talks to Outside Magazine about his career, and the challenge of filming Alex Honnold's rope-free solo climb of El Capitain.
A company backed by Android co-founder Andy Rubin is attempting to make video conferencing less terrible.
Rangefinder magazine asked five professional portrait and wedding photographers about posting on Instagram; no surprise, they got five different answers.