Software maker DSLR Guru is oftering a 50% discount on its ProFX pack of presets and film emulation plugins for Adobe's Lightroom 3 and 4. The ProFX pack includes the company's ToolkitPro series of develop and adjustment presests, along with the XProcessPro cross-process effects and FlimFXPro film simulation profiles. The pack would usually cost £19.99 but will be available for £9.99 until the end of March 2012.

Update 2 April: DSLR Guru Pro FX is no longer available.

Press Release:

DSLR GURU introduce the PROFX Pack for Adobe Lightroom

ProFX Pack consists of:


Over 125 Professionally produced Develop and Local Adjustment Presets that can be used cumulatively to speed up your workflow and get expert results from directly in Lightroom Fast!


Professionally designed Presets to give you superfast film cross processing looks directly in LR!


Film Emulation made easy - Just 1 Click in Lightroom to simulate the looks of the following films:

  • Fuji 160C, 400H, 800Z, NeoPan 1600, and Velvia
  • Kodak Portra 160, 400, 800, Tri-X 400, and T-Max 3200
  • Ilford HP5 Plus 400, and Delta 3200

The pack offers exceptional value for money at a special introductory price of only £9.99 The Introductory price offer ends 31.03.2012 when the product reverts to its normal SSP of £19.99.

Check out for further Information, example pictures and demo videos.